Lead Like A Woman

Examine Your Mindset

Dr. Pamela Ellis is the Founder and Chief Executive Officer of Compass Education Strategies and Compass College Advisory Center. Known as “The Education Doctor,” she is an award-winning educator and best-selling author of What to Know Before They Go. She has visited over 450 college campuses to help teens find a college that feels like home and partner with parents to avoid overpaying.

After earning her BA at Stanford, Dr. Ellis earned an MBA at Dartmouth then received a Ph.D. from the Stanford School of Education. Over the past five years, 95% of her students have been admitted to their top choice colleges and received an average of $75,000 in scholarships.

Here’s a glimpse of what you’ll learn:

What drove Dr. Pamela Ellis to start helping students through Compass Education Strategies?
Dr. Ellis talks about getting a Ph.D., starting her first business, and how the “access, thrive, graduate” mantra came about
Why Dr. Ellis is referred to as “The Education Doctor” and her reasons for writing What to Know Before They Go
Dr. Ellis talks about her content around delegating, how to balance life roles without feeling guilty, and shares ideas women can use to practice self-care
What Dr. Ellis is currently focused on — and what led to her success with Compass Education Strategies and College Advisory Center
The value of having and showing gratitude
What Dr. Ellis loves most about her work
The most impactful piece of advice Dr. Ellis has received from a mentor and her advice to women struggling with guilt
Dr. Ellis talks about her superpower and shares her contact details

In this episode…

Mindset is a very powerful tool that every human can utilize. It has the ability to influence people’s lives either positively or negatively based on what it’s fed by the owner. For this reason, women in business and leadership positions should never overlook the power of their mindset. Instead, examine it and change your thoughts for a better life.

In addition, it is important that women understand the value of taking care of themselves. Oftentimes the guilt around balancing life roles comes from the failure to take care of oneself. Women often concentrate on their spouses, kids, and other family members, and in the process overlook their own wellbeing. This often leads to resentment, guilt — and in severe cases — bitterness. So, what are some actionable tips to help you take care of yourself, your family, and cultivate a positive mindset?

Dr. Pamela Ellis, the Founder and Chief Executive Officer of Compass Education Strategies and Compass College Advisory Center, joins Andrea Heuston in this episode of the Lead Like A Woman Show where she talks about the need for examining one’s mindset and practicing self-care. She also talks about the importance of showing gratitude and following the path towards your passion. Stay tuned to hear all of Dr. Ellis’s strategies!

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

[Women Presidents’ Organization Series] Bring It to Life

Lara Nikola is the Founder and President of Smart Sips Coffee, an exciting brand of unique flavored coffees, decaf, lattes, cappuccinos, and hot chocolate. She is an award-winning entrepreneur who has been featured on Good Morning America, where she swam with the sharks from Shark Tank. She has been interviewed on Fox and Friends, Money Magazine, and iHeartRadio. Lara was featured on the cover of NJBIZ and in ROI-NJ. Her products have been featured in US Weekly and Reader’s Digest.

Lara left her corporate advertising career eight years ago to start Smart Sips Coffee and has grown the company into a successful national brand. Her diverse marketing expertise helped her level the digital playing field and compete in the highly competitive coffee space. She created a niche building a brand based on creativity, innovation, and products that insert excitement into the daily coffee drinking routine. She is a member of the WPO, Women Presidents’ Organization, and a Women’s Business Enterprise National Council certified company. Through her exemplary leadership, exceptional community advocacy work, and sustainable competitive edge, Lara has received numerous outstanding accolades and recognition. She is a New Jersey native, wife, and mother of two.

Here’s a glimpse of what you’ll learn:

Lara Nikola talks about her drive to become an entrepreneur and start Smart Sips Coffee
Lara discusses working with her husband, her coffee flavors, the value of listening to customers, and what she is currently working on
How Lara leads like a woman — and how Women Presidents’ Organization (WPO) has impacted her life and business
The most impactful piece of advice Lara has received from a mentor
What is the most challenging part of growing and scaling a business?
Lara’s advice for young females going into entrepreneurship
What Lara loves most about her work and where to find her flavored coffee products
Lara talks about her superpower and shares her contact details

In this episode…

Building a new business can be very challenging for first-time women entrepreneurs, especially if they don’t have a supportive community of fellow business owners. Some people may not understand what the entrepreneur is trying to build and may even try to discourage them from pursuing their dreams.

Having gone through this same challenge and learning from experience, Lara Nikola empowers other women and helps provide the resources they need to build successful businesses. She advises and encourages them to keep moving forward despite all the obstacles they face in their entrepreneurial journey. She also encourages them to embrace failure, pivot when things hit a wall, and pay attention to what their customers say.

Lara Nikola, the Founder and President of Smart Sips Coffee, joins Andrea Heuston in this episode of the Lead Like A Woman Show, where she talks about building a flavored coffee brand and empowering women leaders. Lara also explains why she became an entrepreneur and talks about some of the challenges she has faced scaling her business. Stay tuned for more!

Resources Mentioned in this episode

Sponsor for this episode…

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

Just Start

Suzie Yorke is the Founder and CEO of Love Good Fats and is on a mission to bring healthy fats back. A mom, 11-time Ironman competitor, and yoga enthusiast, Suzie spent years adhering to a low-fat diet only to hit a wall in her mid-40s. After reading Nina Teicholz’s best-seller, The Big Fat Surprise: Why Butter, Meat and Cheese Belong in a Healthy Diet, she immediately shifted to a high-fat, low-carb diet and felt better right away. While she loved the benefits of her new lifestyle, she found it challenging to find convenient good-fat snacks. Seeing a gap in the marketplace and a huge opportunity to help others through food, she developed Love Good Fats, a company that produces high-fat, low-carb, and low-sugar products. Today, she leads the brand’s expansion as it quickly becomes one of the fastest-growing bar brands in North America.

As a 30 year veteran of the CPG industry, Suzie has worked at high-profile companies such as Procter and Gamble, PepsiCo, Kraft, Heinz, and Weight Watchers. Utilizing her accomplished marketing background, personal journey, and deep devotion and passion for health, Suzie is on a mission to spread the word that fat is back — and sugar is out. She has been recognized several times since launching Love Good Fats including the 2019 Mumpreneur Startup Award, 2019 WXN Top 100 BMO Entrepreneur Award, and 2020 RBC Canadian Women Entrepreneur Ones to Watch Award.

Here’s a glimpse of what you’ll learn:

What drove Suzie Yorke into the food industry?
How Suzie started taking part in Ironman athletics, marathons, and triathlons
How changing jobs affected Suzie’s health — and how changing her diet helped solve the problem
What led to the success of Love Good Fats, and what are the most popular products from the brand?
How winning many awards has impacted Love Good Fats
The most impactful piece of advice Suzie has received from a mentor
Suzie’s advice to women looking to go into entrepreneurship
Suzie talks about her superpower and shares her contact details

In this episode…

Starting and building a successful business is similar to athletics; you have to start by taking small, directed steps every day and improve as you go along. The most important thing? Just start!

A good entrepreneur does not hang on to her idea for a long time, hoping to start a business someday in the future. Instead, you should start by taking small but well-directed steps towards building the kind of business you dream of. According to Suzie Yorke, you can start by creating samples of the products you envision, and then start production in small batches. This will help you launch your business on a path toward success.

Suzie Yorke, the Founder and CEO of Love Good Fats, is Andrea Heuston’s guest in this episode of the Lead Like A Woman Show where she talks about entrepreneurship and building a health-conscious food brand. Suzie also talks about her passion for athletics, her company’s most popular products, and how her marketing background helped grow and scale the brand to over $100 million in three years. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

[Women of EO] Less Thinking, More Doing

Shauna Swerland is the Founder and CEO of Fuel Talent, a Seattle-based boutique recruiting firm. She started the company in 2013 after having been in the search industry for nearly 26 years. Prior to that, she spent two decades living in San Francisco and New York, opening eight offices, hiring, training, and managing over 100 recruiters all while building lasting relationships. When she returned home to Seattle, she realized there was a market need for a high-touch one-stop-shop that could service multiple recruiting needs within one firm.

Fuel Talent has since been recognized as one of the fastest-growing companies, largest woman-owned companies, and best workplaces in Washington State. In addition to her business, Shauna puts her energy into organizations and people that are helping serve the greater good. She is also an advisor for the University of Washington Women in Entrepreneurial Leadership Program. Outside of work, she loves to travel, spend time with her husband, David, their three beautiful children, and her dog, Marley.

Here’s a glimpse of what you’ll learn:

What drove Shauna Swerland to start Fuel Talent, and what has led to her success?
Shauna talks about her company’s culture, what fuels her, and how the idea for starting the What Fuels You podcast came about
What Shauna is currently doing to help people hire a strong team and scale their businesses
Shauna talks about delegating — and how her team develops structures for her company
The most impactful piece of advice Shauna has received from a mentor
Shauna’s recommendations for women looking to do something different with their life
Shauna talks about her superpower and shares her contact details

In this episode…

When running a business, some women tend to avoid taking on big projects because they don’t believe that they can get it done in the best way. However, they fail to realize that when executing a project, they don’t have to do everything themselves. This is where the power of delegation comes into play; they just need to ensure that they have the best team on board to take care of the different aspects of a given project.

Being a great leader, therefore, means that one does not have to do it all. Sometimes taking the first step is all that is needed. You don’t have to know how everything will work out, but you have to be bold enough to begin. If you have a strong conviction about your idea, then you must go for it. Once you take that first step towards your goal, you can delegate, support your team, and lead them to success.

In this episode of the Lead Like A Woman Show, Andrea Heuston is joined by Shauna Swerland, the Founder and CEO of Fuel Talent, to talk about fierce female leadership and thinking big. Shauna discusses her podcast, building her company’s culture, and how she helps other entrepreneurs in their hiring process. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

[Women of EO] There is Magic

Lou Cysewski is an activist, innovative strategist, and the Co-founder and CEO of the world’s first and only climate-neutral marketing and merchandise agency, Coolperx. The company was born out of her conviction to transform the corporate gifting industry from a toxic environmental polluter to a conscious connector of people and values.

Lou served as a nurse in the US Army and speaks regularly about her experiences building her business as a woman and a veteran. She has been featured in Fortune 500, Business Magazine, The Economist, Forbes, and MoneyGeek. She has also been listed as one of the top 100 trailblazing entrepreneurs of 2021. She lives in Seattle with her husband and daughter and currently serves on the board of the Kirkland Art Center. In her spare time, she loves swimming, playing tennis, and has recently begun learning to speak French.

Here’s a glimpse of what you’ll learn:

What drove Lou Cysewski to entrepreneurship?
How the name “Coolperx” came about
What has led to the success of Coolperx?
How the company promotes sustainable products and minimizes carbon emissions
The ways that Lou leads like a woman
Lou discusses her superpower and how to get in contact with her

In this episode…

For Lou Cysewski, building a value-based business is not only important but also meaningful. Her interest in entrepreneurship pulled her from nursing and took her to the merchandising industry, where she started working with her husband. However, she soon was concerned with the types of products people bought for gifting — and the toxicity found in many of those products. Lou set out to provide a solution to these issues and curate better products for people (and for the environment).

Lou founded Coolperx in a bid to promote sustainability both in her business and in the industry at large. She also created a flexible and fulfilling workplace for her employees that provided inclusivity and matched her values. Want to learn more about how Coolperx is changing the corporate gifting industry?

In this episode of the Lead Like A Woman Show, Lou Cysewski, the Co-founder and CEO of Coolperx, is interviewed by Andrea Heuston about promoting sustainability and building a value-based marketing and merchandise agency. Lou explains how her agency employs carbon offset programs, how she built a fully remote company, and her support of minority-owned businesses. Plus, Lou shares how Coolperx is positively impacting communities across the globe.

Resources Mentioned in this episode

Artitudes Design
Coolperx
Lou Cysewski on LinkedIn | Instagram | Twitter
Clearloop
Silicon Ranch

Sponsor for this episode…

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

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Lead Like A Woman

Examine Your Mindset

Here’s a glimpse of what you’ll learn:

In this episode…

Resources Mentioned in this episode

Sponsor for this episode…

[Women Presidents’ Organization Series] Bring It to Life

Here’s a glimpse of what you’ll learn:

In this episode…

Resources Mentioned in this episode

Sponsor for this episode…

Just Start

Here’s a glimpse of what you’ll learn:

In this episode…

Resources Mentioned in this episode

Sponsor for this episode…

[Women of EO] Less Thinking, More Doing

Here’s a glimpse of what you’ll learn:

In this episode…

Resources Mentioned in this episode

Sponsor for this episode…

[Women of EO] There is Magic

Here’s a glimpse of what you’ll learn:

In this episode…

Resources Mentioned in this episode

Sponsor for this episode…

Lead Like A Woman

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Lead Like A Woman

Privacy Policy: Lead Like a Woman neither sells or shares any of your personal or contact information.