Keep Daring Greatly

Renata Merino is a motivational speaker, investor, founder, and women’s advocate. As a Latina serial entrepreneur, she launched three startup businesses that focused on doubling bottom lines, investing in others, and building for the future. With 25 years of experience as an operator and investment banker, Renata is an investor and leader in the venture capitalist community.

Renata Merino
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Here’s a glimpse of what you’ll learn:

  • Renata Merino’s entrance into the startup space — and how she began empowering women
  • The phenomenon of women launching businesses during motherhood
  • How younger generations have subverted traditional gender roles
  • Renata talks about growing up in a self-made, entrepreneurial family
  • Abolishing generational and cultural patterns
  • How did Renata become a venture capitalist without adequate funds?
  • Renata previews her book about overcoming adversity

In this episode…

As of the 2020s, 1,800 startups have been launched daily. Most of the founders are Latin women who have developed creative methods of supporting their families while raising their children. Yet women-owned startups are historically underfunded, so how can you support these businesses?

As millennials and Gen Zs become parents, they have equalized the power structures between men and women by working and completing household tasks jointly. As a venture capitalist investing in female founders, Renata Merino says this gender role shift should apply to the corporate world, allowing women to establish credibility in a male-dominated space. By creating educational and career opportunities for women through adequate funding, you can break deeply embedded societal patterns.

In today’s episode of the Lead Like a Woman Show, serial entrepreneur and investor Renata Merino joins Andrea Heuston to discuss how women can pave their way through male-dominated systems. Renata talks about growing up in an entrepreneurial household, how she became an investor in women-owned startups, and the rise of women launching businesses during motherhood.

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher

Let’s Shatter It!

Sarah Walton is the Founder of Sarah Walton Coaching, where she helps women build thriving businesses through sales and abundance strategies. As a business coach, keynote speaker, and sales expert, she has been featured on The Today Show and speaks at national conferences. Sarah spent her 15-year corporate career in New York City, where she managed a P&L worth hundreds of millions of dollars and mentored dozens of women.

Sarah Walton
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Here’s a glimpse of what you’ll learn:

  • Sarah Walton talks about being multi-passionate
  • The importance of self-honesty and acceptance when starting a business
  • Sarah’s experience growing up in an impoverished family — and her desire to become a dancer
  • How to monetize your passion
  • What is the Abundance Academy?
  • Advice for creating abundance and making an impact

In this episode…

Women are notorious for assuming too many responsibilities, leading to rigid decision-making. This creates the belief that women must choose between making money or pursuing their passions. How can you abolish this ideology and profit from meaningful work?

Executive coach and motivational speaker Sarah Walton was raised in poverty and believed she couldn’t support her family and attain happiness simultaneously. After shifting her mindset, Sarah realized she could fill a gap in the market with innovative business ideas. When launching a company to fulfill your passion, you must achieve self-acceptance and maintain honesty to discover and monetize your strengths.

Join Andrea Heuston in today’s episode of the Lead Like a Woman Show as she sits down with Sarah Walton, the Founder of Sarah Walton Coaching, to discuss attaining self-acceptance to profit from your passion. Sarah shares advice for maximizing your impact, her desire to become a dancer, and her multi-passionate personality.

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher

Hit the Ground Running!

Aimee Schuster is the CEO of Bandwidth Strategy, which offers fractional C-suite and consulting solutions to growing B2B organizations. As a skilled COO and CMO, she has over 20 years of experience coaching marketing departments on lead generation and brand awareness. Aimee is also the Founder and Co-chair of Women Influence Chicago, an organization cultivating women leaders in enterprise, startup, and nonprofit technology companies.
Aimee Schuster
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Here’s a glimpse of what you’ll learn:

  • Aimee Schuster shares her inspiration for creating Bandwidth Strategy and her early success
  • What is fractional integration?
  • Key considerations for sourcing fractional versus full-time talent
  • How Bandwidth Strategy helps corporations acquire fractional integrators
  • The dangers of remote and hybrid work for Gen Z women
  • Advice for building social capital as a woman

In this episode…

As remote and hybrid work become mainstream, many Gen Z women lack the experience of working in an office. This hinders opportunities to form working relationships with colleagues. If you work remotely, how can you build your social capital?

For fractional integrator Aimee Schuster, working in an office has allowed her to network with peers to foster meaningful relationships and advance her career. If you’re looking to shift career paths for flexibility, consider fractional integration, which allows you to execute projects for an organization on a case-by-case basis. However, this position requires a robust support network and outreach efforts to sustain social capital. Aimee advises joining networking and industry groups and following up with potential connections by providing value.

In today’s episode of the Lead Like a Woman Show, join Andrea Heuston as she welcomes Aimee Schuster, the CEO of Bandwidth Strategy, who talks about the benefits of fractional integration and the impacts of remote work on young women. Aimee explains when to source fractional versus full-time talent, how to build social capital, and her early entrepreneurial successes.

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher

Embracing the Feminine and the Masculine

Monica Yates is the CEO of Monica Yates Health, where she helps women tap into their core feminine desires and live their dream lives. As a trauma healer and feminine-masculine embodiment coach, she utilizes embodiment, subconscious reprogramming, somatic work, and other modalities to help women break their trauma cycles. Monica is also the host of the Feminine As F*ck Podcast and has been featured in Vogue, Glamour, and other fashion magazines.
Monica Yates
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Here’s a glimpse of what you’ll learn:

  • What led Monica Yates to become a trauma and embodiment coach?
  • Monica’s successes in founding Monica Yates Health
  • How to integrate masculine and feminine energy to manage a business
  • Advice for assessing your needs as a woman
  • Finding fulfillment in your job and allocating your energy
  • Monica talks about her upcoming book

In this episode…

Through long-standing beliefs and embedded traumas, women are programmed to either fear masculinity or reject femininity in favor of it. In a business environment, this manifests as a lack of structure, leading to burnout. How can you reconcile these identities to tap into your full potential?

After battling health issues and negative experiences with men, Monica Yates began subconsciously behaving like a man to thrive in the corporate world. Yet people need feminine energy to experience happiness, love, and pleasure and masculine energy to feel safe and strong. So Monica discovered that by integrating both masculine and feminine identities, you can cultivate harmony in your work. Monica also advises evaluating your needs and listening to your body.

In this episode of the Lead Like a Woman Show, Andrea Heuston sits down with Monica Yates, the CEO of Monica Yates Health, to delve into the connection between masculinity and femininity. Monica also discusses the importance of finding fulfillment in your job and allocating your energy, her upcoming book on the feminist movement, and how women can assess their needs.

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher