Starting, developing, and expanding a business is akin to navigating uncharted waters in pursuit of untapped potential. It requires a blend of strategic planning, resilience, and adaptability to overcome challenges and seize opportunities along the way. How can you leverage your unique strengths and resources to chart a course toward sustainable growth and success in your entrepreneurial endeavors?

Lebanese American businesswoman Tina Chamoun emphasizes the importance of identifying gaps in the market and taking proactive steps to address them. This echoes the advice she received that propelled her journey: “If you’re complaining about a problem, fix it.” Tina’s approach involves meticulous planning, setting clear goals, and breaking them down into actionable steps. She encourages aspiring entrepreneurs, especially women, to outline their vision, prioritize tasks, and develop strategies to bring their ideas to fruition. To create meaningful change in the business landscape, embrace challenges as opportunities for innovation.

In this episode of the Lead Like a Woman Show, Andrea Heuston hosts Tina Chamoun, Owner and Operator of Terranean Herbs & Spices to talk about bringing your culture and heritage to the North American marketplace. Tina discusses establishing her business, expanding her product line, and the value of mentorship in business.