Fear & Opportunity

Laura Xiao is the Founder and CEO of Henné Organics, a company that creates quality beauty products from organic ingredients. Since founding Henné Organics in 2015, Laura’s mission has been to infuse modern minimalism into the beauty industry. Her Scandinavian-inspired approach revolutionizes standard lip and skin care products, offering something truly extraordinary. Prior to establishing Henné Organics, Laura co-founded Stockholm Hardcore, a web development firm renowned for its emphasis on customization.

Laura Xiao
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Here’s a glimpse of what you’ll learn:

  • The value of work-life balance to avoid burnout
  • What is “mom guilt”, and how do you overcome it?
  • How Laura Xiao established herself as an entrepreneur
  • Laura‘s methodical approach to starting Henné Organics
  • What went right when Laura started Henné Organics?
  • Laura’s most valuable tips for handling stress

In this episode…

Work-life balance is essential for maintaining overall well-being and productivity. For instance, juggling family responsibilities while pursuing career ambitions often requires careful prioritization and boundary-setting. How can we strike a healthy balance between our professional and personal lives for long-term fulfillment and success?

Two-time founder, Laura Xiao explores the intersection of work-life balance, overcoming ‘mom guilt,’ and entrepreneurial success. Prioritizing self-care and setting clear boundaries can help us to better harmonize our professional and personal obligations. Similarly, embracing a methodical approach to entrepreneurship can foster resilience and strategic growth. Laura also stresses the importance of being open to reinventing ourselves along the way in our pursuit of happiness and success. Remember, success isn’t just about achieving goals; it’s also about maintaining our well-being along the way.

In this episode of the Lead Like a Woman Show, Andrea Heuston hosts Laura Xiao, the Founder and CEO of Henné Organics, to explore her journey to become a successful entrepreneur. Laura discusses the value of work-life balance, her strategic approach to establishing her business, and her top tips for handling stress.

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher

It’s Not About the Numbers, It’s About the People

Kathy Svetina is the Founder of Newcastle Finance, a company that offers fractional CFO services to women-owned businesses. Kathy helps small businesses with $3 million and above in annual revenue maintain financial health and sustainability. With extensive experience in senior-level financial planning and analysis for Fortune 500 companies, she has firsthand knowledge of how big corporations use financial information to drive their businesses forward. Now, Kathy dedicates herself to showing small businesses how they can leverage similar strategies to create thriving companies. Additionally, she has hosted the Help! My Business is Growing podcast for nearly 14 years.

Kathy Svetina
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Here’s a glimpse of what you’ll learn:

  • What motivated Kathy Svetina to create New Castle Finance?
  • Top things that went right when Kathy started New Castle Finance
  • Why Kathy focuses on helping women-owned businesses
  • Using FP&A to maximize your business’ ROI
  • What is a fractional CFO?
  • Understanding why you need help when your business is growing
  • What is the Financial Health Check?
  • The role of data in scrappy financial practices

In this episode…

Financial planning is essential for the success and sustainability of small businesses, providing a roadmap for achieving their financial goals. Through meticulous budgeting and forecasting, small businesses can anticipate challenges and seize opportunities with confidence. But how can they ensure their financial strategies adapt to the ever-changing business landscape?

Fractional CFO Kathy Svetina explores how women-owned small businesses can achieve financial sustainability. She highlights a common pitfall among small businesses, particularly those led by women, where they only focus on minimizing taxes rather than holistic financial planning. Kathy emphasizes the significance of embracing a broader perspective on finance beyond mere tax planning. This entails prioritizing future financial planning and analysis (FP&A), which is crucial for the long-term success and sustainable growth of SMEs.

In this episode of the Lead Like a Woman Show, Andrea Heuston hosts Kathy Svetina, Fractional CFO and Founder of Newcastle Finance, to talk about scrappy financial practices. Kathy discusses how she started New Castle Finance, why she focuses on women-owned businesses, and how to maximize your ROI with FP&A.

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher

I Keep Going

Carla Fowler, MD PhD is the Founder and Managing Director of THAXA Executive Coaching, Inc., a boutique executive coaching firm that leverages the best ideas from performance science to help global leaders. Graduating magna cum laude from Brown University and holding both an MD and a PhD from the University of Washington, Carla’s journey showcases her multidisciplinary expertise and unwavering commitment to excellence. As an angel investor with a focus on med tech and biotech, she has built a diverse portfolio of over a dozen investments. Additionally, Carla engages in social impact initiatives with organizations such as Social Venture Partners, Seattle Rotary Club, Washington Women’s Foundation, Alliance of Angels, and the Keiretsu Forum.

Carla Fowler MD PhD
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Here’s a glimpse of what you’ll learn:

  • Why Carla Fowler pursued executive coaching
  • How to repurpose your skills and capabilities
  • Carla’s approach to entrepreneurship
  • What went right when Carla started THAXA?
  • Understanding performance science
  • Carla’s top three performance science principles
  • How to build a good day with mindset
  • What is personal power and how can you harness it?

In this episode…

Performance science shows us how combining different skills can lead to amazing results. Whether in sports, business, or everyday life, we can achieve incredible results when we combine skills like creativity, strategy, and communication. How can you tap into the diversity of talents around you and within you to open doors to fresh opportunities and transformative breakthroughs?

Executive coach Carla Fowler believes that embracing diverse interests and skills, coupled with strategic focus and resilience, can lead to transformative career opportunities and personal growth. She emphasizes principles like brutal focus, relishing uncertainty, self-awareness, adaptability, and confidence in navigating career transitions as keys to personal power. To find what truly makes you happy in life, you must deviate sometimes from traditional career trajectories and empower yourself to pursue your passions.

In this episode of the Lead Like a Woman Show, Andrea Heuston sits down with Carla Fowler, MD PhD, the Founder and Managing Director of THAXA Executive Coaching, Inc., to talk about performance science and how it can help us in our daily lives. Carla discusses repurposing your skills and capabilities, her top three performance science principles, and how to harness personal power in our lives.

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher

Your Message Matters

Julie Fry is the CEO and Founder of Your Expert Guest, a podcast booking agency specializing in connecting service providers and impact-driven leaders with top-ranked podcast shows. Before Your Expert Guest, Julie was the CEO of Business Among Moms (BAM), where she provided visibility and education for mom-owned small businesses. Prior to BAM, she spent 11 years as the National Account Manager for canine hardware company Chuckit. Passionate about the power of meaningful conversations, Julie aims to help experts and business owners leverage podcast guesting as a tool for increasing visibility, brand awareness, and lead generation.

Julie Fry
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Here’s a glimpse of what you’ll learn:

  • How Julie Fry created Your Expert Guest
  • Top things that went right when Julie started Your Expert Guest
  • Why having a community matters when starting a business
  • Who should consider being a guest on a podcast?
  • Tracking ROI back to podcast appearances
  • How Julie bought, developed, and sold Business Among Moms
  • When do you need a CPA for your business?

In this episode…

Feeling stuck in your career despite having a clear vision for your future? You might be yearning to break free from the confines of corporate life and pursue your entrepreneurial dreams. But how do you navigate this transition while ensuring you gain the exposure needed to thrive in your new venture?

Podcast matchmaker Julie Fry shares her remarkable journey from corporate America to entrepreneurship. With over 2300 interviews booked for clients and a keen focus on tracking business growth through podcast appearances, Julie unveils the power of podcasting as a tool for thought leadership and audience engagement. To be an effective podcast guest, you must showcase your expertise and connect with the audience by understanding your audience and building a relationship with the host.

In this episode of the Lead Like a Woman Show, Andrea Heuston sits down with Julie Fry, the CEO and Founder of Your Expert Guest, to discuss how to ensure your message matters as a podcast guest. Julie talks about how she created Your Expert Guest, who should consider being a podcast guest, and tracking the ROI of your podcast appearances.

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher