Perfect Is Boring!

Laura Barnard

Laura Barnard is the Founder and Partner at BREAKTHRU Brands, a brand-building agency empowering women leaders to create personal and professional brands that break barriers. With two decades of experience in marketing and branding, she focuses her agency on building brands and guiding over 100 leaders to take action. Laura has led strategy for global brands such as HARIBO, Werther’s, and Skittles and has contributed to advisory boards for emerging startups, including PWRFWD and Fork Food Lab.

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Here’s a glimpse of what you’ll learn: 

  • Laura Barnard talks about her transition from the corporate world to creating BREAKTHRU Brands
  • Laura’s revolutionary moments in founding BREAKTHRU Brands
  • How Laura’s background as a basketball captain influences her leadership style
  • What is the B.O.L.D. leadership approach?
  • Creating limitless possibilities in a limiting world
  • The importance of female leadership in today’s society
  • Advice for building a personal brand

In this episode…

Studies show that women leaders facilitate innovation and drive measurable business results. Yet women are continuously denied leadership roles and struggle to receive equal opportunities, which suppresses confidence and determination. How can you discover your leadership style and enable boundless possibilities for other women?

Typically, vulnerability is perceived as a weakness. But Laura Barnard says that women who exhibit this trait foster meaningful connections and confidence by demonstrating that perfection is overvalued and restrictive. Laura has developed the B.O.L.D. leadership approach to inspire emerging leaders to make an impact. The framework involves displaying bravery, being outspoken in your efforts, communicating your message and ideas with intention, and differentiating yourself from the crowd.

Join Andrea Heuston in today’s episode of the Lead Like a Woman Show as she hosts Laura Barnard, the Founder and Partner at BREAKTHRU Brands, to talk about building influential leaders. Laura explains the importance of female leadership in today’s society, advice for creating a personal brand, and how to establish opportunities in a limiting world.

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Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

[The Men Who Support the Women] Keep Rocking the Boat

Steve Crandall

Steve Crandall is the CEO of ProMotion Holdings Global, a leading national provider of communications consulting and content technology solutions. As CEO, he has overseen the organization’s growth from its founding to one of the largest LGBTQ-owned businesses in the Pacific Northwest. As a serial entrepreneur, strategic thinker, and community activist, Steve’s award-winning creative work has appeared on local and national news. He serves on numerous nonprofit boards and was named the Greater Seattle Business Association’s “Business Man of the Year” in 2005.

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Here’s a glimpse of what you’ll learn: 

  • Steve Crandall discusses how female leadership has evolved since founding ProMotion Holdings
  • Steve’s journey to becoming a video court reporter
  • How Steve’s military upbringing has impacted his leadership style
  • Recognizing women’s skills in the workplace
  • The value of a women-led executive team to ProMotion Holdings’ culture
  • Advice for breaking the glass ceiling in a male-dominated work environment

In this episode…

Although women have gained some authority in the business world, male leaders continue to outrank their female counterparts in every sector. How can you inspire young women to pursue leadership roles while dismantling the barriers to gender equality?

As an advocate for workplace diversity, Steve Crandall believes that women play a crucial role in business decisions by bringing unique perspectives and insights to any undertaking. He has built an entirely women-led executive team that makes key decisions on equal pay and leave to facilitate widespread change. Steve encourages women to challenge the status quo and remain assertive and headstrong to obtain a leadership position.

CEO of ProMotion Holdings, Steve Crandall, joins Andrea Heuston in today’s episode of the Lead Like a Woman Show, to discuss the importance of a women-led team. Steve also talks about the evolution of female leadership, how to recognize women’s skills in the workplace, and advice for breaking the glass ceiling in a male-dominated workforce.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Synergy and Opportunity

Allison DeLeone

Allison DeLeone is the President and CEO of The Production Network (TPN) + Evia, a production agency providing messaging strategies and comprehensive solutions for brands wanting to boost engagement with their audience. For over 25 years, Allison has supported events and exhibit productions for the largest brands on high-profile stages. Her current focus is on incorporating TPN in Web3 and the metaverse.

Hilary Laney

Hilary Laney is the Chief Revenue Officer at The Production Network + Evia. As an executive and team leader, Hilary’s passion is to build engaging and inclusive event experiences. Her efforts have helped Evia’s customers target their intended audiences and collect accurate data from its users.

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Here’s a glimpse of what you’ll learn: 

  • Allison DeLeone shares her journey from working as a sculptor in the museum industry to becoming the CEO of TPN
  • Hilary Laney’s experience purchasing Evia and changing the event industry
  • Staying agile and relevant when setbacks are ever-present
  • The future of TPN + Evia and the impetus of the merger
  • Allison’s unique contribution to the NFT space
  • Advice that has impacted Allison and Hilary

In this episode…

The event industry is complex and ever-changing. It can be challenging to maintain your influence if you don’t implement the proper strategies. To stay ahead of the competition, it’s critical to construct creative ideas and be vigilant of new opportunities.

Upon combining their forces, event industry powerhouses Allison DeLeone and Hilary Laney are raising the standards for creative production agencies. Their individual experiences have shown that they are capable of moving companies forward — even in trying times. Merging their companies has allowed the duo to expand their services for customers and create new opportunities for themselves, their team, and their customers.

In this episode of Lead Like a Woman Show, Andrea Heuston sits down with Allison DeLeone, the President and CEO of TPN + Evia, and Hilary Laney, TPN + Evia’s Chief Revenue Officer, to discuss the merger between the two companies and how it has introduced new opportunities. Allison and Hilary also talk about how the company has maintained its relevance and how they are innovating through NFTs.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Becoming a Change-Able Leader

Dianna Anderson

Dianna Anderson, MCC is the Founder and CEO of Cylient, a firm that helps clients create a coaching culture that drives momentum for enterprise-wide change. Through Cylient, she has developed various workshops including Coaching in the Moment®, Feedback in the Moment®, and Untying the Knot®, which have enabled leaders to take a coaching approach to daily interactions.

Dianna is the co-author of Coaching that Counts, offering a compelling business case for individual coaching in organizations. She is also a Master Certified Coach (MCC) through the International Coach Federation.

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Here’s a glimpse of what you’ll learn: 

  • How Dianna Anderson began coaching professionals — and how she founded Cylient
  • Dianna talks about coaching as a lifestyle and Cylient’s coaching approaches
  • The power of safe and seen coaching cultures
  • What is change-able leadership?
  • Valuable tips for female leaders

In this episode…

Traditional leadership approaches often embody an authoritative model in which solutions are definitive and individuals receive criticism. Yet these methods are outdated and don’t align with modern workforces and cultures. So how can you evolve your leadership style to facilitate meaningful change?

Master Certified Coach Dianna Anderson has harnessed the change-able leadership concept. This style utilizes coaching as a way of life to help professionals learn, grow, and create connections. If you want to make a lasting impact, Dianna says to create spaces where individuals feel safe, seen, and heard to foster collaboration and solve shared challenges.

Join Andrea Heuston in today’s episode of the Lead Like a Woman Show as she chats with Dianna Anderson, Founder and CEO of Cylient, about what it means to be a change-able leader. Dianna also talks about coaching as a lifestyle, the power of creating safe and seen spaces, and Cylient’s coaching process.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

You’re Worth More Than You Think You Are

Mikelann Valterra


Mikelann Valterra is an author, keynote speaker, and money coach who helps women transform their relationship with money to create a life they love. For over 20 years, she has been a thought leader in the field of financial psychology. Her strong background in emotional intelligence paired with her practical money strategies enables her clients to consciously design their life while escaping financial stress and anxiety. When she’s not working with clients, you can find Mikelann on the dance floor indulging in her love of Argentine Tango.

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Here’s a glimpse of what you’ll learn: 

  • How Mikelann Valterra became a money coach and started her business
  • What led to Mikelann’s success in business?
  • Mikelann talks about co-founding a software company
  • The benefits of money coaching
  • Mikelann’s tips for designing a life you love, having money conversations, and creating a personalized spending plan
  • The best piece of advice Mikelann has received from her mentors — and her advice to women on creating a happy place
  • Mikelann talks about her future plans and her superpower

In this episode…

How can you use your money to be happy and create the life you want?

You can do anything you put your mind to. Take it from Mikelann Valterra, who had the faith and courage to go after her dreams and start a business in a new niche. She believed that she could — and she did! Now, she helps other leaders manage their money and design the life of their dreams. Today, Mikelann is here to share her advice on money, spending, and finding joy in your life.

In this episode of the Lead Like a Woman Show, Andrea Heuston interviews Mikelann Valterra, a money coach, about the psychology of money. They also discuss the benefits of money coaching, tips for designing a life you love, and how to create a personalized spending plan.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.