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Build Your Confidence

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Barbara Wichmann is the Founder and CEO of ARTEMIA, a full-service strategic communications and digital marketing agency. As a marketing and communications strategist, she prioritizes DEIA in public outreach, national advertising, and culturally relevant in-language marketing programs. Barbara has garnered media coverage for her clients in outlets, including Good Morning America, the New York Times, USA Today, and the Wall Street Journal.

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Here’s a glimpse of what you’ll learn:

  • Barbara Wichmann talks about her path to entrepreneurship and her company’s rapid expansion
  • How growing up in the Netherlands influenced Barbara’s business vision
  • ARTEMIA’s ESG and social change initiatives
  • Actionable steps for becoming ESG certified
  • Barbara’s experience as a member of WBEC (Women’s Business Enterprise Council)
  • The environmental impact of women-owned businesses

In this episode…

Women-owned businesses comprise 40% of all businesses in the US, amassing $2.7 trillion annually. These companies have a tremendous impact on local communities, providing support and spearheading environmental, social, and governance initiatives. How can you advance your endeavors to inspire your community?

Through empathy and reciprocation, women-owned companies promote employee, partner, and community growth. Drawing on her upbringing in the Netherlands, sustainability strategist Barbara Wichmann established a Women’s Business Enterprise certified, ESG-focused, and green business. She maintains that female-led organizations can assess and mitigate their carbon footprints, provide training and other resources for employees, and educate the community on social and environmental initiatives.

Tune in to this episode of the Lead Like a Woman Show as Andrea Heuston sits down with Barbara Wichmann, the Founder and CEO of ARTEMIA, to discuss her social and environmental impact. Barbara details her path to entrepreneurship, how to become ESG certified, and her experience as a member of WBEC.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher

Be Each Other’s Storytellers

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Krista Bourne is a business leader and speaker who specializes in sales, service, operations, and workplace culture. As the former Chief Operating Officer of Verizon’s Consumer Group, she led five consumer channels, including 1,500 corporate stores and more than 5,000 authorized retail stores, multiple non-exclusive national retail relationships, and a globally operated customer service program. Krista focuses on challenging biases, embracing diversity and inclusion, and mentoring underrepresented groups into sales leadership roles.

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Here’s a glimpse of what you’ll learn:

  • What led Krista Bourne to follow her vision?
  • Krista describes her growth as the COO of Verizon’s Consumer Group
  • Storytelling as a catalyst for effective communication
  • How to create a life by choice and lead by example
  • Krista’s approach to leading developing professionals
  • Silencing the critics through authenticity

In this episode…

Everyone has choices to make in their professional lives. Rather than relying on fate alone, your decisions shape your impact and how you present yourself. Learn how calculated choices can help you become a powerful leader.

After dropping out of college to raise a child at 19 years old, Black business leader Krista Bourne decided she didn’t want to become another statistic. Through self-discipline, leadership, and personal accountability, Krista became a key changemaker at a Fortune 20 company before transferring her skills to coach other rising professionals. By choosing to build a portfolio of skills, capabilities, and experiences, you can communicate and lead authentically through storytelling.

In today’s segment of the Lead Like a Woman Show, Andrea Heuston invites Krista Bourne to speak about creating an intentional life. Krista shares how storytelling facilitates effective communication, how to silence your critics through authentic leadership, and her approach to leading professionals.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher

Then What?

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Maeve Wang is the Co-founder and CEO of IAMBIC, a tech-driven footwear company that reimagines the shoe manufacturing process. With 10 years of experience in strategy, market research, and entrepreneurship, she strives to bring personalization and innovation to the traditionally mass-produced footwear industry. Maeve has worked with Fortune 500 companies and invested in wellness, wearables, and data analytics technologies. She is a recipient of the US National Science Foundation grant for IAMBIC’s groundbreaking footwear.

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Here’s a glimpse of what you’ll learn:

  • What inspired Maeve Wang to Co-found IAMBIC?
  • The process of building a passionate and collaborative team
  • How Maeve pivoted her shoe company and acquired funding
  • Fusing art and science in shoe manufacturing
  • Maeve’s experience as a woman in an early-stage startup
  • The origin story of IAMBIC’s most renowned invention the “Model T”

In this episode…

The startup landscape is dominated largely by white men. So when women and minorities try to acquire funding for a new venture, they often face criticism. One Asian-American woman defied the odds to execute an innovative and passionate vision.

After noticing her feet changing shape and growing bunions from traditional footwear, Maeve Wang struggled to find specialty shoes to support her feet. What began as a mission to develop an accurate size-prediction tool for footwear blossomed into technology-driven shoes that conform to consumers’ feet. Yet this journey was met with judgment about Maeve’s identity as a minority entrepreneur, leading her to doubt her capabilities. Through mentorship, encouragement, and a supportive team, Maeve launched substantial ideas with conviction.

On today’s episode of the Lead Like a Woman Show, Andrea Heuston welcomes Maeve Wang, the Co-founder and CEO of IAMBIC, to discuss her mission-driven journey. Maeve shares how she fuses art and science to revolutionize traditional shoe manufacturing, the origin story behind one of IAMBIC’s most notable inventions, and how to build a passionate and collaborative team.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher

Be Okay With Being Uncomfortable

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Heather Dominick is the Founder and CEO of A Course in Business Miracles, a full-service coaching business where she trains highly sensitive entrepreneurs to work less, increase their income, and make a higher social impact. As a seven-figure entrepreneur with a branded mission, she has created the Highly Sensitive Leadership Training Program for Entrepreneurs. Heather is also the author of Different: The Highly Sensitive Leadership Revolution.

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Here’s a glimpse of what you’ll learn:

  • Heather Dominick’s journey down an entrepreneurial path
  • The value of following your intuition
  • How Heather recognized herself as highly sensitive
  • What are the degrees and strengths of highly sensitive entrepreneurs?
  • Managing overwhelming feelings and shifting to a positive outlook
  • Heather Dominick shares insights from her book Different
  • How women can control their destinies

In this episode…

Research shows that up to 20% of the world is highly sensitive, meaning some people’s nervous systems process stimulation at higher degrees. This can lead to burnout and the false belief that highly sensitive people can’t excel in leadership positions. How can you recognize and harness your strengths to amplify your impact?

After burning out during the first 10 years of entrepreneurship, highly sensitive coach Heather Dominick discovered her sensitivities and strengths. Particularly sensitive individuals are intuitive, empathetic, and exceptional listeners, making them supportive leaders. Yet many of these professionals become discouraged by the mere possibility of feeling overwhelmed, so Heather recommends remaining proactive and conserving energy during these periods. This allows you to leverage your strengths to serve your business, relationships, and community.

In this episode of the Lead Like a Woman Show, Andrea Heuston welcomes Heather Dominick, the Founder and CEO of A Course in Business Miracles, to discuss highly sensitive leadership. Heather shares her journey as a highly sensitive entrepreneur, the degrees of high sensitivity, and why you should follow your intuition.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher

Constantly Humbled

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Thais Gibson is the Founder of The Personal Development School, which offers personal development courses to empower employees and teams. As a best-selling author, speaker, and counselor, she has been recognized by Psychology Today and other publications for her cutting-edge research on the subconscious mind, attachment styles, and personal transformation. Thais is certified in over 13 modalities, including cognitive behavioral therapy, somatic processing, and trauma work.

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Here’s a glimpse of what you’ll learn:

  • Thais Gibson’s inspiration for founding The Personal Development School
  • How Thais began studying attachment theories
  • What are the four major attachment styles?
  • Reconciling childhood attachments: how to heal
  • The impact of attachment styles in the workplace
  • Thais talks about her book Attachment Theory
  • Client success stories: reconditioning the subconscious mind

In this episode…

Childhood trauma and experiences become embedded in the subconscious mind, dictating relationships and work styles. This belief is known as the attachment theory, which focuses on emotional connections formed in early childhood. What are the various attachment styles, and how can you identify and heal them?

Professional counselor, teacher, and theoretical researcher Thais Gibson has discovered four main attachment styles. The securely attached style is characterized by healthy emotional expression and balanced relationships, whereas anxious, preoccupied individuals experienced inconsistent emotional attention in their formative years, leading to people-pleasing tendencies and poor boundaries in adulthood. Similarly, dismissive and fearful-avoidant people internalize volatility and struggle with workplace communication and relationships. Reconciling these styles involves subconscious reprogramming through repetition and memory.

In this episode of the Lead Like a Woman Show, Andrea Heuston invites Thais Gibson, the Founder of The Personal Development School, to speak about attachment styles in the workplace. Thais talks about her research on attachment theory, how to recondition the subconscious mind, and her impetus for founding The Personal Development School.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher

Forward Is a Pace

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Emily Drake is the CEO of The Collective Academy, a leadership development firm working with global organizations. With decades of experience in counseling, coaching, and facilitation, she helps leaders and teams create cultures that foster community, purpose, and well-being.

Emily produces and leads programs for professional services and nonprofit organizations, supporting entrepreneurial thinkers, creators, and leaders to envision the future. As a mental health clinician, she hosts the Who’s Missing podcast, which explores the stories and perspectives of people from diverse backgrounds.

Emily Drake
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Here’s a glimpse of what you’ll learn:

  • Emily Drake shares her versatile career arc and the genesis of The Collective Academy
  • Discovering individuality through community
  • How The Collective Academy creates personal development programs
  • The value of honesty and self-acceptance
  • Support tips for high-achieving women
  • Emily’s inspiration for the Who’s Missing podcast
  • What did Emily learn when interviewing her mother on her podcast?

In this episode…

Every high-reaching leader has a personal growth story. Whether originating from trauma or accomplishments, these anecdotes facilitate meaningful connections. Learn about the impact of community on personal and professional development from an esteemed mental health expert.

According to therapist Emily Drake, the most effective way of discovering your identity is through connection and community. These facilitation groups should include a humanitarian leader who can make decisions and support and appreciate other members. However, leaders need support too, so Emily says to cultivate relationships with other high-achieving women and diverse individuals to advocate for you and help you attain your next endeavor.

In today’s installment of the Lead Like a Woman Show, Andrea Heuston welcomes her guest Emily Drake, the CEO of The Collective Academy, to discuss discovering yourself through high-achieving leadership and support. Emily shares the importance of honesty and self-acceptance, how she establishes personal development programs, and why she decided to interview her mother on her podcast.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher

The Power of Mindset

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Jane Frankel is the Managing Partner of The Art of Performance, which provides business education services to help organizations develop and grow through customer and partner relationships. As an Adjunct Professor of Economics at Temple University, she oversees project-based internships and corporate partnerships. Jane is a member of the Entrepreneurs’ Forum in Greater Philadelphia, an advisory board member for Temple University’s Center for Regional Economics, and a member of the Middle Market Steering Committee for the Greater Philadelphia Chamber of Commerce.

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Here’s a glimpse of what you’ll learn:

  • Jane Frankel’s career path from teacher to business owner
  • The benefits Jane experienced when taking ownership of her career
  • What are the four elements of mindset?
  • How mindset drives success
  • Identifying your five “whys”
  • Mindset versus mindfulness: a comparison
  • Jane shares her definition of women leadership

In this episode…

Women have a competitive advantage in today’s corporate environment, with businesses dependent on their autonomy and authoritative decision-making. However, to become leaders, women must discover and own their strengths. How can you harness your mindset to boost performance?

With a versatile career in education and innovation, Jane Frankel has identified four components of mindset: goals, values, beliefs, and work styles. Once you’ve established these elements, you can align them by observing and recording your behaviors and reactions. Gaining full control of your mindset lets you assess opportunities effectively to propel your personal and professional life.

Tune in to this episode of the Lead Like a Woman Show as host Andrea Heuston sits down with Jane Frankel, The Art of Performance’s Managing Partner, to discuss the fundamentals of mindset. Jane breaks down the difference between mindset and mindfulness, her definition of women in leadership, and how to identify your five “whys.”

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher

Less Judgment More Curiosity

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Brandi Marek is a Business Advisor at Ferguson Alliance, which helps family businesses increase their value. As a second-generation family business leader, she helps leaders and owners assess their companies by aligning organizational structure, strategies, and finances with family goals. Before joining Ferguson Alliance, Brandi held leadership and management roles at Magnolia Gardens Nursery, a family-owned business.

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Here’s a glimpse of what you’ll learn:

  • Brandi Marek’s transition from a CPA office to a family-owned business
  • Brandi talks about her obligation as a daughter-in-law in a family business
  • Navigating relationships and difficult conversations in family businesses
  • What was Brandi’s impetus for becoming a consultant?

In this episode…

Leaders in family businesses often face an overwhelming sense of obligation to uphold familial expectations. How can you maintain relationships to build a thriving inter-generational company?

In a family-owned company, many members struggle to differentiate between work and relatives. As a former second-generation daughter-in-law in a family business, Brandi Marek simultaneously faced judgment for her role in the company and a duty to preserve the family legacy, causing her to develop imposter syndrome. Having become an advisor, she encourages families to communicate with each other by identifying their needs and goals, maintaining honesty, and clarifying expectations.

Join Andrea Heuston in this episode of the Lead Like a Woman Show as she hosts Brandi Marek, a Business Advisor at Ferguson Alliance, who talks about reconciling expectations and commitments in family businesses. Brandi shares her transition from an executive assistant to the manager of a family business, how her role as a daughter-in-law impacted her business relationships, and her desire to become a consultant.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Lead Like a Woman SpeakHer.

Lead Like a Woman SpeakHer is an online speakers resource dedicated to empowering women in leadership.

This subscription platform is designed to empower and equip women with the tools and resources they need to excel as speakers and influential leaders.

Its mission is to support women in harnessing their strengths, amplifying their voices, and making a lasting impact on their industries and communities.

To enroll in Lead Like a Woman SpeakHer, mention this episode by name and sign up on leadlikeawoman.biz/speakher