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Artitudes Design

LOVE is a Superpower

by

Cathi Rodgveller

Cathi Rodgveller is the Founder and CEO of IGNITE Worldwide, which works directly with teachers during the school day to provide programming that promotes STEM education and career advancement for girls and non-binary youth from historically marginalized communities. As a longtime educator and school counselor, Cathi witnessed the systemic obstacles girls face in accessing STEM pathways, especially girls from underserved communities. She founded IGNITE Worldwide in Seattle Public Schools over 20 years ago to bridge this gap and has grown the program to reach girls in over 100 US school districts and 50 countries, inspiring 80,000 girls to date.

Cathi received the 2012 Social Impact Abie Award from the Indiana Borg Institute, and IGNITE Worldwide has been lauded by the Department of Education, Department of State, and the National Science Foundation.

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Here’s a glimpse of what you’ll learn: 

  • How Cathi Rodgveller’s experience as an educator inspired the founding of IGNITE Worldwide
  • What Cathi’s bold mission statement means to her
  • What is STEM education?
  • How Cathi organizes STEM events for girls and what has led to her success with IGNITE Worldwide
  • Cathi talks about her motivation for her work and the need for funding 
  • How to support IGNITE Worldwide
  • Cathi’s superpower and contact details

In this episode…

Although many school-going girls love STEM subjects (science, technology, engineering, and mathematics) and would love to venture into careers in these fields, few of them actually pursue those careers. The main reason behind this is that girls shy away from appearing smart in front of their peers and do not want to stand out.

This perception minimizes girls’ powers and abilities and ultimately limits their career prospects. This problem is common in many schools worldwide and not just in the US. To change the narrative, it is important to instill power, courage, and confidence in these girls at a young age. They need to know just how capable and talented they are, and receive the support they need to dream big, own their intelligence, and harness their full potential. 

Cathi Rodgveller, the Founder and CEO of IGNITE Worldwide, is Andrea Heuston’s guest in this episode of the Lead Like A Woman Show where she talks about community and providing educational opportunities for girls and non-binary youth. Cathi discusses what STEM education means, explains what drove her to start IGNITE Worldwide, and talks about how she helps empower girls and achieve gender equity in STEM.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

You Can Make Anything Happen

by

Lei Wang

Lei Wang is an executive coach, speaker, and mountain climber. As the first Asian woman to complete the Explorers Grand Slam, Lei has been a sought-after international motivational speaker since 2010. She has inspired people around the world to dream big and achieve a fulfilling life that is truly exciting. As a coach, Lei helps business leaders accelerate their career to exciting new heights with ease and grace, lead their organizations to make bigger impacts, and connect deeper with the communities they serve.

In 2004, Lei, who grew up as a Beijing city girl with no athletic training, set out to climb Mt. Everest. She was on a promising career track in finance with an MBA from Wharton. But she was excited about proving that an ordinary person could climb Everest. That excitement empowered her discovery, and she found that excitement is the driving force that motivates and empowers every one of us — and it’s the secret to innovation, peak performance, and extraordinary achievement. Today, as a coach, speaker, author, and adventurer, she travels the world to ascend new summits and empower individuals and organizations to dream big, take a leap of faith, and tap into the power of excitement to realize their potential and move mountains.

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Here’s a glimpse of what you’ll learn: 

  • What inspired Lei Wang to start a coaching business?
  • How Lei uses the power of excitement when coaching clients
  • Lei talks about her motivation for climbing Mt. Everest, how she trained for the climb, and how much it cost
  • Lei’s experience completing the Explorers Grand Slam
  • What Lei has learned about herself over the years
  • How Lei’s life lessons inspired her to write a book
  • Lei’s advice on leading like a woman and tapping into the power of excitement
  • The counsel that has had a big impact on Lei’s life
  • Lei’s superpower and contact details

In this episode…

Climbing to the top of the tallest mountains in each of the continents is not an easy thing to do, and very few people have succeeded in doing that. One of those people is Lei Wang, who did not even grow up with athletic training.

Some of the best life lessons Lei learned were from her experience climbing mountains — as well as from her failures and mistakes. They helped her make better decisions in both her personal life and professional life. She learned that she has the power to change her life and make things happen, and now she’s sharing these lessons with others.

In this episode of the Lead Like A Woman Show, Andrea Heuston is joined by Lei Wang, an executive coach and mountain climber, to talk about ascending new summits in life and business. Lei shares her experience preparing for and climbing Mt. Everest, participating in the Explorers Grand Slam, and how she guides others to reach new heights through her coaching business. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Ask for What You Want

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Luly B.

Luly B. is a business strategist, speaker, coach, mother, and best-selling Amazon author on a mission to help women define success on their own terms. She is a feisty Cuban-American mom and entrepreneur with 20 years of experience in marketing strategy, business consulting, and leadership.

Drawing from her experience in the nonprofit, academic, and corporate sectors as well as her own entrepreneurial journey, Luly supports women who wear a ton of hats to get over the guilt, self-doubt, and fear that stops them from truly living happy lives. She helps them create businesses around their lifestyle and family priorities while making an impact on their clients and community. She is blessed to share her message of empowerment, leadership, and confidence with thousands of women all around the country, including clients and partners like Procter & Gamble, Macy’s, and Dell.

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Here’s a glimpse of what you’ll learn: 

  • Luly B. explains why she started her own business, Luly B. Inc., and why she named the first brand Chispa Marketing
  • The success of Luly’s SPARK event
  • How Andrea and Luly met — and how they’ve been working together
  • How Luly’s core values play a role in her business and personal life
  • Luly talks about her BOOST Community, shares her experience dancing at an event, and explains how she deals with her own feelings of being too much
  • The best piece of advice Luly has received from a mentor, and her advice to women feeling lost
  • Luly’s superpower and contact details

In this episode…

Oftentimes, women fail to achieve their goals and attain the success they desire because of fear. They fear asking for what they want, going after their dreams, and facing reception from others. However, it’s vital that women remember they’re not going through the journey alone. It’s important to seek out a support group, celebrate the women inside (and outside) your circle, and acknowledge the expressions of love and appreciation around you.

But how do you fully receive the love and gratitude that’s being given? Luly B. is here to help. Luly guides women to connect with one another and build supportive communities. Through her BOOST Community, she helps women network, share their gifts, learn to be more confident, learn from one another, and create the type of business and life they desire.

Luly B., a business strategist and speaker, is Andrea Heuston’s guest in this episode of the Lead Like A Woman Show where she talks about leadership and building a community of supportive women. Luly also discusses her core values, her superpower of connection, and shares her experiences as an entrepreneur and speaker. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Find Your Allies

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Katie McLaughlin

Katie McLaughlin is the Founder, Chief Strategist, and Transformation Artist at the McLaughlin Method, a boutique consultancy specializing in leadership and skills training for executive leaders of mid to late-stage startups. She is passionate about creating happier and healthier workplaces by stopping workplace hurt. In her business, Katie leverages her decades of experience driving organizational change, transforming processes and training programs, and applying principles of adult behavior and performance to create people-focused leaders and team cultures. Companies that work with her learn from the benchmarks and successes of over 15 software companies that have coached and trained with her.

Katie believes that culture must be consistently reinforced and brought into all interactions at work. Through leadership development programs, executives and rising leaders learn how to inspire and motivate their diverse teams, making inclusion and engagement a priority in the team culture. Katie believes all training must develop real skills and go beyond theory, so her sessions are highly interactive, employing theater exercises and games to go deeper while cementing the learning.

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Here’s a glimpse of what you’ll learn: 

  • Katie McLaughlin’s inspiration to create the McLaughlin Method
  • What went right when Katie started her business?
  • Katie explains why she calls herself a transformation artist and explains how her theatrical background has impacted her corporate work
  • How the McLaughlin Method helps leaders improve
  • What Katie is currently focused on through her company and how she leads like a woman
  • Katie talks about her mentors and the most impactful piece of advice she has received from them
  • The biggest challenge Katie has faced — and how she overcame it
  • The types of exercises and training under the McLaughlin Method
  • Katie’s advice to women on becoming better leaders in the workplace
  • Katie talks about her superpower and shares her contact details

In this episode…

To be a great leader, you must be a person who is willing and ready to learn constantly, make changes in your leadership strategies where necessary, and be good at relating with other people. The best way to learn people skills is by practicing them constantly through interacting with different types of people.

Katie McLaughlin’s mission of helping leaders become better and more transformational people has allowed her to work with different executives from various companies. She believes that leaders should pay attention to their team’s varied perspectives, nurture them, and acknowledge their great potential.

Katie McLaughlin, the Founder of McLaughlin Method, is Andrea Heuston’s guest in this episode of the Lead Like A Woman Show where she talks about nurturing better leaders and living a transformational life. Katie also describes how her theatrical background has impacted her corporate work and explains how the McLaughlin Method helps develop great leaders.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Book Launch! Stronger on the Other Side

by

Andrea Heuston

Andrea Heuston is the CEO and Creative Principal of Artitudes Design, an award-winning creative agency. She has over 20 years of experience in the design industry and has won several awards such as the Puget Sound Business Journal’s 40 under 40, the Annual Enterprising Women of the Year Awards for Enterprising Women Magazine, Cambridge Who’s Who, and the Key4Women Achieve Award.

Andrea holds a degree in Communications and Design from the University of Washington. She is a speaker, author, and a volunteer who helps plan, purchase, prepare, and serve meals for the members of The Matt Talbot Center. Andrea is also the host of the Lead Like a Woman Show where she features top women leaders in order to share their inspirational stories on life and leadership.

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Here’s a glimpse of what you’ll learn: 

  • Dr. Kristin Kahle reads the forward that she wrote for Andrea Heuston’s new book
  • Andrea’s reasons for writing Stronger on the Other Side: The Power to Choose
  • Andrea talks about her favorite stories from the book, the hardest chapter she had to write, and the quotes she chose to include
  • The things Andrea would tell a young woman about her new book and the lessons it contains
  • What Andrea hopes to teach her readers from the exercises at the end of each chapter
  • Andrea’s experience of writing the new book
  • Where you can find Andrea’s new book

In this episode…

Andrea Heuston recently launched her new book, Stronger on the Other Side: The Power to Choose. For Andrea, the process of writing the book was both a challenging and very fulfilling undertaking. She had to relive some of the most painful events from her past like dealing with the loss of a loved one, losing her house to fire, the challenges of infertility, and rebuilding her life after being in a coma. However, Andrea was also able to relive the positive lessons she took from those experiences and turn them into something she could share.

With the book, Andrea hopes to teach other women about the power to choose. No one can control everything that happens to them, but we all have the power to decide how to react to our circumstances. Andrea’s book helps people learn how to harness the power of their past experiences to come out stronger on the other side. For Andrea, it’s about learning how to create beauty out of life’s scars.

In this week’s episode of the Lead Like A Woman Show, host Andrea Heuston is interviewed by Dr. Kristin Kahle, the CEO and Founder of NavigateHCR, about her new book, Stronger on the Other Side: The Power to Choose. Andrea shares her reasons for writing the book, her favorite quotes and stories from the book, and why women should read it. Stay tuned!

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

The Procurement Whisperer

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Therese Jardine

Therese Jardine is the Principal and Founder of Strategic Event Procurement. She takes the pain out of procurement and provides thought leadership to the event industry. She has over 30 years of business experience and 15 years experience in managing the procurement strategy for Microsoft’s event portfolio. She has deep expertise in event procurement strategy with a keen focus on strategic meetings management, contract negotiations, payment solutions, and supplier engagement.

Therese helps event organizers develop sound procurement strategies and helps leading event agencies navigate their clients’ procurement process. She cares about helping her clients succeed and understands that solutions must fit within the cultural framework of each organization.

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Here’s a glimpse of what you’ll learn: 

  • Therese Jardine talks about her reasons for starting her own business and her ideal clients.
  • Therese discusses the common procurement process used in large companies.
  • The most challenging part of Therese’s job, what she had to learn to grow her business, and what she loves most about her work.
  • Therese explains what resiliency means to her.
  • Therese’s thoughts on the future of the live events industry and the right presentation styles for a live virtual event.
  • Therese talks about some big mistakes she made in her career and the lessons she learned from them.
  • Therese shares her advice to fellow women who are starting out in their careers or are in the process of reinventing themselves.
  • Therese talks about her superpowers and how people can get in touch with her.

In this episode…

Many people desire to go out and start their own businesses, but a common challenge that they face is having to run and manage everything on their own. From accounting to marketing, procurement, demand generation, and hiring, business owners need to juggle the different responsibilities that come with turning a start-up into an empire.

Therese Jardine faced this challenge when she started her own procurement business. She is an expert procurement specialist but when it came time for her to run her own business, she realized that there was more to it than she expected. But instead of bowing down to the pressure, she held her ground, showed resilience, and learned every aspect of running her business.

Tune in to this episode of the Lead Like a Woman Show as Andrea Heuston interviews Therese Jardine, Principal and Founder of Strategic Event Procurement, about her work in procurement and how she grew her own business after leaving Microsoft. Therese also shares details about the challenges she faced along the way, her insights on the future of live events, her top tips for engaging with procurement before an event, and the lessons she learned that helped bring her to where she is today.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Tragic Death of an Employee with Cancer – 4 Life Altering Events That Have Tested Her Resiliency

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Andrea Heuston is the CEO and Creative Principal of Artitudes Design, an award-winning creative agency. She has over 20 years of experience in the design industry and has won several awards such as the Puget Sound Business Journal’s 40 under 40, the Annual Enterprising Women of the Year Awards for Enterprising Women Magazine, Cambridge Who’s Who, and the Key4Women Achieve Award.

Andrea holds a degree in Communications and Design from the University of Washington. She is a speaker, author, and a volunteer who helps plan, purchase, prepare, and serve meals for the members of The Matt Talbot Center. Andrea is also the host of the Lead Like a Woman Show where she features top women leaders in order to share their inspirational stories on life and leadership.

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Here’s a glimpse of what you’ll learn: 

  • Andrea Heuston shares how losing her long-time employee and friend, Rian, to colon cancer affected her personally and business-wise
  • How Andrea dealt with the depression she didn’t know she had following Rian’s death
  • What Andrea did to turn things around for her company
  • The people Andrea turned to during times of difficulty and her advice to people going through a crisis
  • Andrea’s fondest memory of Rian

In this episode…

Losing a close friend or family member is painful in many different ways. But losing someone you’ve worked with for a long time can be just as devastating. This is what happened to Andrea Heuston when she lost her long time employee and dear friend, Rian, to colon cancer.

Andrea was affected by his passing in ways that she didn’t expect. In fact, she wasn’t just affected personally; her business was affected as well. But she managed to get through this life altering event with the help of family and friends. She was able to pull herself and her business back together while keeping close to her heart the huge impact that came with Rian’s passing.

In this week’s episode of Lead Like a Woman Show, Andrea Heuston gets interviewed by Dr. Jeremy Weisz, Co-founder of Rise25 Media, about losing her friend and long-time employee to colon cancer and how it affected different aspects of her life. Andrea also shares how she dealt with the depression she didn’t know she had, how her inner circle pulled her out of her dark place, and her advice to people going through difficult times in life Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

[Women of EO Series] Ready Aim Fire

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Dr. Cortney Baker is an award-winning entrepreneur, host of The Women in Business podcast, TEDx speaker, and a nationally-recognized authority on women’s leadership. She’s been featured on Fox News, Forbes, iHeartRadio, and Huffington Post, among other publications. As a leadership expert, mentor, business coach to female entrepreneurs and mother of three, she is passionate about empowering women to close the gender gap through the power of entrepreneurship.

Dr. Cortney Baker is also the author of the best selling book The 10 Dos and Don’ts for Business Leadership: Lessons to Lead Effectively and her most recent book Unlimited: Conquering the Myth of the Glass Ceiling. She was named the 2016-2017 Texas Businesswoman of the Year and the top 100 in HealthCare in America. She’s the Founder and CEO of KidsCare Home Health, a multi-million dollar healthcare organization with 11 locations across Texas, Colorado and Idaho. She holds a Doctor of Education (Ed.D.) in Organizational Leadership from Pepperdine University, where she concentrated her studies on understanding and advancing women to the highest levels of leadership.

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Here’s a glimpse of what you’ll learn: 

  • Dr. Cortney Baker recalls her entrepreneurship journey and how it led to the founding of KidsCare Home Health
  • Why Dr. Baker decided to start a podcast and go into mentorship
  • Dr. Baker explains how women are holding other women back
  • Dr. Baker shares the before and afters of her life and how she fought her way through them
  • Dr. Baker talks about being a TEDx speaker and becoming a painter
  • What most people don’t know about Dr. Baker and her vision behind the Scaling Society community
  • Dr. Baker reveals a big mistake she made in business and what she is most curious about right now
  • Dr. Baker’s advice to fellow women entrepreneurs and leaders
  • Dr. Baker explains why she thinks that her superpower is her capacity to speak the truth in love
  • How to get in touch with Dr. Cortney Baker

In this episode…

When a young lady approached Dr. Cortney Baker after an event and asked Dr. Baker to be her mentor, she readily agreed because she is a big advocate of women supporting other women. Dr. Baker mentored the young lady who ended up achieving much success in her career and eventually starting her own business. And so being an award-winning entrepreneur and leader, Dr. Baker decided to take up coaching to be able to help other women in their entrepreneurship and leadership roles. 

In this week’s episode of the Lead Like a Woman Show, Andrea Heuston talks with Dr. Cortney Baker about the importance of women mentoring and supporting each other, the before and afters in Dr. Baker’s life, and why women don’t need to have it all to be happy and successful. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.