Tag: Artitudes Design

We Are All Worthy of Help

Lauren Reed

Lauren Reed is the Founder and President of Reed Public Relations. She earned her Accreditation in Public Relations (APR) designation in 2010 and has been a long-standing member of the Public Relations Society of America, serving as President of the Nashville chapter in 2017.

Lauren is a member of the Women Presidents Organization (WPO) and serves on the board of the Entrepreneurs’ Organization (EO). She has been named to the Nashville Business Journal’s 40 Under 40 and its list of Most Admired CEOs in 2018, 2019, 2020, and 2021. She also received a Nashville Emerging Leader Award from the Nashville Area Chamber of Commerce. Most recently, Lauren was named to the Nashville Post’s In Charge list and has been featured in publications such as StyleBlueprint, Bizwomen, and The New York Times. She is a mother of three, one of whom is a three-month old baby.

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Here’s a glimpse of what you’ll learn: 

  • Lauren Reed explains how she started an agency
  • What went right for Lauren when she started Reed Public Relations?
  • Lauren shares her experience climbing Mount Kilimanjaro, recovering from a ski accident, and the lessons she learned from asking for help
  • Lauren’s advice for a woman struggling to ask for help
  • Lauren talks about her superpower and shares her contact details

In this episode…

Do you find it difficult to ask for help from others? Do you think asking for help makes you weak? Do you fear rejection?

Unknown to many women, reaching out to others and asking for help is not a sign of weakness but a sign of strength. Many people are willing to help you not only in the business environment but also at a personal level. Everyone is worthy of receiving help.

Lauren Reed, the Founder and President of Reed Public Relations, joins Andrea Heuston in this episode of the Lead Like A Woman Show to discuss why women are worthy of getting help. Lauren also shares her journey to entrepreneurship and talks about the lessons she learned from climbing Mount Kilimanjaro and recovering from a ski accident. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

You Are SO Worthy

 Susan Drumm

Susan Drumm is the Founder and CEO of Meritage Leadership, a leadership consulting firm built on the principle that people are the most important asset of any business. Susan is an advisor and leadership coach focused on helping leaders and their teams develop the capacity and mindsets to lead in today’s disruptive environment. She has been running the boutique consulting firm since 2006 and has graduate degrees from Harvard Law School, Carnegie Mellon University, and the London Academy of Music and Dramatic Art. 

In 2021, Susan launched a YouTube channel and podcast called The Enlightened Executive, where she spotlights groundbreaking techniques and strategies to help executives and entrepreneurs get the edge in personal and leadership effectiveness. She is a member of Entrepreneurs’ Organization (EO) and volunteers her time with several boards and organizations including Board Developer and Selfless Givers. Susan serves clients globally and lives in Scottsdale, Arizona. She is passionate about travel, hiking, pilates, and healthy living. She recently added a new family member, Jasmine, a Toy Australian shepherd.

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Here’s a glimpse of what you’ll learn: 

  • Susan Drumm’s education and career background — and how she got into leadership consulting
  • What went right for Susan when she started Meritage Leadership?
  • Susan talks about the Leaders Playlist, explains how to shift states using music, and talks about the importance of negative emotions
  • Susan’s advice to women who are ready to make shifts in their lives
  • The best piece of advice Susan has received and her superpower
  • Where to learn more and get in touch with Susan Drumm

In this episode…

If you have reached your limits and are tired of living the kind of life you currently live, then it’s time for you to make changes. If you want to be present and live an authentic life, it’s important that you stop old, unproductive patterns and embrace new habits.  

Susan Drumm advises women to use music to make shifts in their lives. It’s not just about listening to good music but creating playlists of uplifting songs that resonate with you. You have to build your self-worth, confidence, and feminine energy, and learn how to trust yourself.

In this episode of the Lead Like A Woman Show, Andrea Heuston is joined by Susan Drumm, the Founder and CEO of Meritage Leadership, to talk about how music can transform your leadership and your life. Susan also talks about the value of leveraging relationships to build a business, the lessons she learned from doing drama, and how to use music intentionally to get where you want to be. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Just Start

Joyce Shulman

Joyce Shulman is the Co-founder and CEO of 99 Walks and Jetti Fitness, two wellness and walking lifestyle brands on a mission to forge connections and get a million women walking their way to better. Throughout her personal and professional life, Joyce’s regular walking practice has been her key to managing stress, fueling creativity, and maintaining her health. After discovering that the research bears out all that she knew instinctively, she and her husband, Eric Cohen, founded 99 Walks and Jetti Fitness to help women experience what recent studies have shown: walking can improve decision-making and executive function, combat depression, increase creativity, and literally add years to one’s life.

In addition to being the “Pack Leader” at 99 Walks and Jetti Fitness, Joyce is the Author of Walk Your Way to Better: 99 Walks That Will Change Your Life. She’s also a TEDx speaker, podcaster, and consultant for companies and women’s groups, where she shares her expertise about the power of authentic communities and the transformative impact of a consistent, intentional walking practice.

Joyce received her bachelor’s in business management from the University of Maryland and her JD from St. John’s University School of Law. After law school, she spent more than a dozen years as a New York City lawyer before trading her legal career for an entrepreneurial journey focused on what mattered to her most: family, community, and empowering women to get healthy, happy, and chase their dreams. She calls Sag Harbor, New York home where she lives with her husband, two teenagers, and her very sweet dog, Moose.

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Here’s a glimpse of what you’ll learn: 

  • Joyce Shulman talks about her entrepreneurial journey and the benefits of walking regularly
  • How spending time in nature leads to faster recovery for patients
  • How 99 Walks works — and its connection to Jetti Fitness
  • What went right when Joyce started her business?
  • Joyce talks about her book, Walk Your Way to Better, and how to build a personal walking habit
  • How Joyce leads like a woman, the most impactful piece of advice she has received from her father, and her advice to women struggling to start a health practice
  • Joyce’s superpower and how to get in touch with her

In this episode…

Did you know that a 20-minute walk can help improve your creativity by 60%? Did you also know that walking helps boost your mood, combat depression, and improve your health?

Transforming a walk into a full-body workout is one of the best things women can do to transform their lives. For Joyce Shulman, every walk counts and her advice is to just start. There are many benefits of walking regularly that can have a big impact on your life.

In this episode of the Lead Like A Woman Show, Andrea Heuston interviews Joyce Shulman, the Co-founder and CEO of 99 Walks and Jetti Fitness, about how intentional walking can change your life. They also talk about the benefits of spending time in nature, Joyce’s book, and how to build a personal walking habit.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Don’t Chase Someone Else’s Success

Kate Ahl

Kate Ahl is the Owner and Founder of Simple Pin Media, a Pinterest management company. Simple Pin Media helps clients focus on their businesses by taking over all aspects of Pinterest marketing. After working with over 600 Pinterest accounts, they’ve learned how to pin for all types of companies and niches. Kate has taught tens of thousands about Pinterest marketing through various speaking engagements and her podcast, The Simple Pin Podcast.

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Here’s a glimpse of what you’ll learn: 

  • Kate Ahl talks about how she came up with the idea of Simple Pin Media
  • How Kate bridged the gap to success
  • The differences between Instagram and Pinterest
  • What went right for Kate when building her business?
  • What does a CEO really do?
  • Why you shouldn’t chase someone else’s success
  • Kate shares her inspiring superpower

In this episode…

Before she started Simple Pin Media, Kate Ahl was facing complete poverty. Living on food stamps and running out of unemployment, Kate knew she had to make a change. A friend gave her the idea to manage Pinterest accounts, and Kate began investing in the opportunity. Now, the company has scaled to 38 employees, 120 clients, two memberships, and a podcast. How did Kate do it?

A major part of Kate’s accomplishment was making sure that she didn’t chase someone else’s success. She got clear on who she serves — clients, the community, and customers — and stuck to it. Wherever you are in life, your path is your path. Just because you’re different from somebody else doesn’t mean you’re not successful.

In this episode of the Lead Like a Woman Show, Andrea Heuston is in conversation with Kate Ahl, Founder and Owner of Simple Pin Media, about finding success for yourself. Kate shares the process of growing her business, how she pulled herself out of the center of the company, and her advice to honor your strengths. You don’t want to miss this insightful episode!

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

[The Men Who Support the Women] You are Good Enough

Warren Rustand

Warren Rustand is a husband, father, grandfather, entrepreneur, corporate leader, educator, speaker, and philanthropist. He received his undergraduate and graduate degrees from the University of Arizona where he was an Academic All-American basketball player.

In 1973, Warren was selected as a White House fellow through a nationally competitive process. He was appointed as a Special Assistant to the Secretary of Commerce, where he co-led the first-ever Executive Level Trade Mission to the Soviet Union. He then became Special Assistant to then-Vice President Gerald Ford. In 1974, when the vice president became president, he asked Warren to serve as his Appointments Secretary and Cabinet Secretary.

Following his time in public service, Warren entered the private sector again as an entrepreneur. He subsequently was CEO of 10 companies and chairman of many others. He has served on the board of directors of 50 for-profit and not-for-profit organizations. Warren was Global Chair of the World Presidents Organization and is the current Dean of Learning for the EO Global Leadership Academy, in addition to all Regional Leadership Academies.

Warren is a well-known speaker on topics of leadership, personal development, strategy, scaling businesses, entrepreneurship, and family. He is a tireless advocate for entrepreneurs and leaders, and he is a source of inspiration and support for female leaders worldwide.

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Here’s a glimpse of what you’ll learn: 

  • Warren Rustand speaks about the change he has seen in the elevation of female leaders in government and business
  • The historical and cultural barriers that women have had to overcome in leadership
  • What’s important for the development of future women leaders?
  • How valuing, honoring, and respecting women as strong partners leads to greater success for everyone
  • Warren discusses his book The Leader Within Us and the three principles of “a life by design”
  • The mentors in Warren’s life and the advice they gave him along the way
  • How aspiring leaders can overcome barriers and figure out where they’re going

In this episode…

Women are capable of doing anything. They make meaningful contributions in all facets of life, and they often have the skill sets needed to succeed in a variety of roles. But social and historical barriers ingrained in our culture can make it difficult for women to rise into leadership roles. So, how can women overcome these barriers? And how can men honor and elevate the traits of female leaders?

There’s a famous quote saying that a rising tide lifts all boats. However, Warren Rustand says that you can be the rising tide that lifts all boats. You just have to remind yourself that you’re capable of being a great leader, can help carve a path for others to grow, and are good enough to do anything you put your mind to.

In this episode of the Lead Like a Woman Show, Andrea Heuston speaks with Warren Rustand, entrepreneur, author, and leader, about elevating women in the workplace. Together, they discuss the growth society has made in regards to women in leadership, how we can improve, and why women leaders are essential to the success of organizations. Warren also talks about the five principles of personal greatness and living with purpose. This episode is overflowing with advice for all aspiring leaders!

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Take It Up a Notch

Kati Quigley

Kati Quigley is a leader in tech and the Senior Director of the Global Industry Marketing team at Microsoft. She regulates the buyer journey across 10 major industries that provide insights and innovations. For each industry, she utilizes events, press, and analysts with customers and partners across the globe to manage marketing engagements and initiate industry solutions. Kati has over 30 years of experience in leadership and marketing and is passionate about empowering women to be future leaders.

Prior to her career at Microsoft, Kati spent over a decade in the Washington, DC area as a Director of Marketing and Professional Development for various trade associations. She’s active in speaking at professional conferences on topics ranging from marketing to leadership to women in tech. Kati is a lifelong sports enthusiast, trail runner, and golfer, and she loves leading an active lifestyle in the Pacific Northwest.

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Here’s a glimpse of what you’ll learn: 

  • Kati Quigley talks about her leadership style
  • What it’s like to be an advocate and mentor for women in tech
  • How did Kati become an executive leadership coach?
  • How females lead with empathy first
  • Kati discusses the impactful guidance she received from her mentors
  • Kati’s advice to future female leaders
  • Andrea Heuston and Kati share their superpowers of joy and optimism

In this episode…

Are you thinking of becoming a leader but don’t know where to start? Are you fluent in empathy but not sure you have enough influence to lead a group? Tune in to today’s inspiring episode to hear how Kati Quigley empowers women to lead with confidence and empathy. You’ll learn about her leadership coaching and how she’s managed the Global Industry Audience Marketing team at Microsoft for nearly 20 years.

Still unsure about your leadership capabilities? Don’t worry — Kati walks through how she advocates for and mentors women looking to advance in their careers. Even mentors have mentors, and Kati is far from perfect as she reveals how her first manager helped her grow professionally. She also gives advice on being confident in your own leadership style so that you can lead with authenticity.

In this episode of the Lead Like a Woman Show, host Andrea Heuston interviews Kati Quigley, Senior Director of the Global Industry Marketing team at Microsoft, to talk about her experience as a leader and mentor. Kati divulges her leadership style, her passion for encouraging women to advance in leadership, and inspires women to take it up a notch and lead with confidence.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

On the Shoulders of Mighty Women

Lesley Michaels

Lesley Michaels is a transformational coach and keynote speaker who applies simple brain science to reset behavior patterns and establish a mindset of unwavering self-trust. She is a podcast host, public speaker, author, and Founder of Never Too Late Media. Lesley uses her platform to help other women strengthen their voices and achieve success in the modern world of business. Lesley is passionate about coaching and advocating for those with unacknowledged or undervalued voices, and she’s dedicated to helping others create expansive, fulfilling lives.

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Here’s a glimpse of what you’ll learn: 

  • Lesley Michaels talks about what initially led her down the path of entrepreneurship
  • Lesley describes the principles behind her company, Never Too Late Media
  • Inspirational stories shared on the Women We Should Know podcast
  • Lesley talks about the importance of feminism for all genders
  • How has feminism changed through the years?
  • Lesley discusses her upcoming book, On the Shoulders of Mighty Women
  • Lesley’s advice for dealing with woman-on-woman incivility in the workplace
  • Lesley talks about her superpower and how she uses it

In this episode…

Are you an entrepreneur struggling to find your voice in today’s business climate? What if there was a way to create better habits and establish trust in yourself to achieve your highest level of success?

Lesley Michaels opens up about her grandmother, a suffragette and first-wave feminist, and how she inspired Lesley to pave her own way down the path of entrepreneurship. Lesley also shares her inspiring story of finding herself, achieving success, and then using her platform to empower other women.

On this episode of the Lead Like a Woman Show, Andrea Heuston talks with coach, author, keynote speaker, podcast host, and Founder of Never Too Late Media, Lesley Michaels. Lesley talks about what feminism means to her and why she feels that it is important for people of all genders to embrace the movement. She also talks about her podcast, an upcoming book, incivility in the workplace, how to find your own voice, and so much more!

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Never Be the Smartest Person in the Room

Amalia Martino

Amalia Martino is the Founder of The Vida Agency, a creative agency providing strategic communications, public engagement, media planning, and more to underrepresented and disproportionately impacted communities. When Amalia founded the agency in 2017, she set out to build a place where every voice is valued, every client achieves strategic and inclusive impact, and every person is intentionally supported on their leadership development journey.

With nearly two decades of leading communications and public relations campaigns, Amalia designs culturally relevant initiatives that transform behavior. Recognized for her unique ability to engage and elicit valuable input from a diverse array of communities, she models inclusive community outreach principles that The Vida Agency has become known for. A powerful and authentic public speaker and facilitator, Amalia activates audiences across sectors. She regularly speaks on building inclusive strategies for marketing and engagement, and shares lessons from The Vida Agency’s efforts to enable a culture of leadership.

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Here’s a glimpse of what you’ll learn: 

  • Amalia Martino talks about becoming an entrepreneur without a traditional business background
  • Building work based on your values
  • The Vida Agency’s campaign for the city of Seattle: Be Ready, Be Hydrated
  • How to model work-life balance
  • Why only 3% of female-owned businesses ever make it to the $1 million mark
  • How to find your work tribe
  • Amalia shares her superpower

In this episode…

Do you have personal values you want to incorporate into your business? Have you ever felt stuck in company culture?

Amalia Martino worked in corporate communications but felt stuck in a rigid company culture — so, she moved on to freelancing. With no business degree, and while managing motherhood, Amalia then founded The Vida Agency to ensure every voice is valued through strategic communication.

In this episode of the Lead Like a Woman Show, Andrea Heuston sits down with Amalia Martino, Founder of The Vida Agency, to talk about how she leads her company with compassion. Amalia looks back on her work experience, talks about her passion for serving underrepresented communities, and gives tips for finding your team to build a great business.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Always Check the Fuse Box Before You Call the Electrician

Mary Abbajay

Mary Abbajay is the Author of the best-selling book Managing Up: How to Move Up, Win at Work, and Succeed with Any Type of Boss. She is also the President of Careerstone Group, a full-service organizational and leadership development consulting agency that provides facilitation, training, consulting, and coaching services to businesses and government entities.

Mary is a highly-regarded author, speaker, consultant, and trainer, helping clients develop the strategies and skills needed to stimulate professional and personal excellence, growth, and success in the 21st-century workplace. She is also the Co-host of the workplace advice podcast Cubical Confidential and is a contributor for television, radio, and print publications, with her work and advice appearing in the New York Times, Harvard Business Review, and Forbes, among others.

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Here’s a glimpse of what you’ll learn: 

  • What Mary Abbajay learned about running a consulting firm from her early career as a bar and grill owner
  • Mary and Andrea Heuston discuss their versions of authenticity in the workplace
  • Tips for managing workplace relationships
  • How Mary leads like a woman
  • The most influential piece of advice Mary has received — and her advice for women who are unhappy in their job
  • What is Mary’s superpower?

In this episode…

Are you a junior staff member on your team who feels like your boss isn’t valuing your ideas? Are you a senior member of your team feeling dissatisfied with your job?

Mary Abbajay is a trusted author and consultant with over 20 years of leadership experience. As a former bar and grill owner, her background helped her launch Careerstone Group, an organizational leadership consulting firm focused on helping companies create effective and productive workplaces. Now, Mary is here to make sure that you can take control of your own career. You’ll learn tips on maintaining a positive workplace attitude to manage relationships, make professional decisions, and communicate effectively, straight from her best-selling book Managing Up.

In this episode of the Lead Like a Woman Show, Andrea Heuston joins Mary Abbajay, Author of Managing Up and President of Careerstone Group, to discuss personal workplace authority. Mary talks about maintaining control of your career, how to navigate professional relationships effectively, and how to persist in your role.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Know Your Value

Niki McKay

Niki McKay is the Founder and CEO of Seattle-based Blue Danube Productions. She has been a dynamic, noteworthy leader in the event production space for over 20 years. Niki’s expertise is demonstrated through the rapid growth of her company and the industry-wide recognition for her excellent work. She has served partners such as Microsoft, Amazon, Facebook, Facebook Reality Labs, and the Bill and Melinda Gates Foundation.

Having founded Blue Danube Productions in 2007, Niki has grown the company into one of the premier event technology companies in the Pacific Northwest. She has an exceptional ability to fuse vision with development, bringing about stunning results that combine the best of technical and logistic elements. She leads a team that transforms client relationships into powerful partnerships. Together, they pinpoint goals, target demographics, and achieve the best possible results for their clients. Niki is an influencer and a thought leader. She has been featured in Special Events magazine and has served as a keynote speaker for numerous associations including Meeting Professionals International and the International Live Events Association.

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Here’s a glimpse of what you’ll learn: 

  • What drove Niki McKay to start Blue Danube Productions?
  • Niki talks about her company’s philosophy and the value of understanding a client’s target audience
  • What went right for Niki when she started her company?
  • The most challenging event Niki has ever worked on, the most exciting speaker she has worked with, and other people she admires
  • What Niki loves about her job and the best piece of advice she has received from her mentors
  • Niki’s superpower and how to get in touch with her

In this episode…

When starting a business, it’s important for entrepreneurs to have a good understanding of their target audience and the value they will provide to that audience. This helps you find clients who share your values, and in the process, helps you build amazing relationships with them. So what does it mean to know your value?

As a business leader, understanding your value means that you know what you deserve and what you need — and you are willing to go for it. It also means that you are not afraid to get paid for your expertise and precious time, and you get compensated for who you are and what you bring to the table. You also have to decide and choose the types of clients you want to work with.

In this episode of the Lead Like A Woman Show, Andrea Heuston is joined by Niki McKay, the Founder and CEO of Blue Danube Productions, to talk about the importance of knowing your value. They discuss Niki’s company philosophy, the most challenging event she has worked on, and what she loves about her job. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.