Tag: Lead Like a Woman Show

Take It Up a Notch

Kati Quigley

Kati Quigley is a leader in tech and the Senior Director of the Global Industry Marketing team at Microsoft. She regulates the buyer journey across 10 major industries that provide insights and innovations. For each industry, she utilizes events, press, and analysts with customers and partners across the globe to manage marketing engagements and initiate industry solutions. Kati has over 30 years of experience in leadership and marketing and is passionate about empowering women to be future leaders.

Prior to her career at Microsoft, Kati spent over a decade in the Washington, DC area as a Director of Marketing and Professional Development for various trade associations. She’s active in speaking at professional conferences on topics ranging from marketing to leadership to women in tech. Kati is a lifelong sports enthusiast, trail runner, and golfer, and she loves leading an active lifestyle in the Pacific Northwest.

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Here’s a glimpse of what you’ll learn: 

  • Kati Quigley talks about her leadership style
  • What it’s like to be an advocate and mentor for women in tech
  • How did Kati become an executive leadership coach?
  • How females lead with empathy first
  • Kati discusses the impactful guidance she received from her mentors
  • Kati’s advice to future female leaders
  • Andrea Heuston and Kati share their superpowers of joy and optimism

In this episode…

Are you thinking of becoming a leader but don’t know where to start? Are you fluent in empathy but not sure you have enough influence to lead a group? Tune in to today’s inspiring episode to hear how Kati Quigley empowers women to lead with confidence and empathy. You’ll learn about her leadership coaching and how she’s managed the Global Industry Audience Marketing team at Microsoft for nearly 20 years.

Still unsure about your leadership capabilities? Don’t worry — Kati walks through how she advocates for and mentors women looking to advance in their careers. Even mentors have mentors, and Kati is far from perfect as she reveals how her first manager helped her grow professionally. She also gives advice on being confident in your own leadership style so that you can lead with authenticity.

In this episode of the Lead Like a Woman Show, host Andrea Heuston interviews Kati Quigley, Senior Director of the Global Industry Marketing team at Microsoft, to talk about her experience as a leader and mentor. Kati divulges her leadership style, her passion for encouraging women to advance in leadership, and inspires women to take it up a notch and lead with confidence.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

On the Shoulders of Mighty Women

Lesley Michaels

Lesley Michaels is a transformational coach and keynote speaker who applies simple brain science to reset behavior patterns and establish a mindset of unwavering self-trust. She is a podcast host, public speaker, author, and Founder of Never Too Late Media. Lesley uses her platform to help other women strengthen their voices and achieve success in the modern world of business. Lesley is passionate about coaching and advocating for those with unacknowledged or undervalued voices, and she’s dedicated to helping others create expansive, fulfilling lives.

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Here’s a glimpse of what you’ll learn: 

  • Lesley Michaels talks about what initially led her down the path of entrepreneurship
  • Lesley describes the principles behind her company, Never Too Late Media
  • Inspirational stories shared on the Women We Should Know podcast
  • Lesley talks about the importance of feminism for all genders
  • How has feminism changed through the years?
  • Lesley discusses her upcoming book, On the Shoulders of Mighty Women
  • Lesley’s advice for dealing with woman-on-woman incivility in the workplace
  • Lesley talks about her superpower and how she uses it

In this episode…

Are you an entrepreneur struggling to find your voice in today’s business climate? What if there was a way to create better habits and establish trust in yourself to achieve your highest level of success?

Lesley Michaels opens up about her grandmother, a suffragette and first-wave feminist, and how she inspired Lesley to pave her own way down the path of entrepreneurship. Lesley also shares her inspiring story of finding herself, achieving success, and then using her platform to empower other women.

On this episode of the Lead Like a Woman Show, Andrea Heuston talks with coach, author, keynote speaker, podcast host, and Founder of Never Too Late Media, Lesley Michaels. Lesley talks about what feminism means to her and why she feels that it is important for people of all genders to embrace the movement. She also talks about her podcast, an upcoming book, incivility in the workplace, how to find your own voice, and so much more!

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Never Be the Smartest Person in the Room

Amalia Martino

Amalia Martino is the Founder of The Vida Agency, a creative agency providing strategic communications, public engagement, media planning, and more to underrepresented and disproportionately impacted communities. When Amalia founded the agency in 2017, she set out to build a place where every voice is valued, every client achieves strategic and inclusive impact, and every person is intentionally supported on their leadership development journey.

With nearly two decades of leading communications and public relations campaigns, Amalia designs culturally relevant initiatives that transform behavior. Recognized for her unique ability to engage and elicit valuable input from a diverse array of communities, she models inclusive community outreach principles that The Vida Agency has become known for. A powerful and authentic public speaker and facilitator, Amalia activates audiences across sectors. She regularly speaks on building inclusive strategies for marketing and engagement, and shares lessons from The Vida Agency’s efforts to enable a culture of leadership.

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Here’s a glimpse of what you’ll learn: 

  • Amalia Martino talks about becoming an entrepreneur without a traditional business background
  • Building work based on your values
  • The Vida Agency’s campaign for the city of Seattle: Be Ready, Be Hydrated
  • How to model work-life balance
  • Why only 3% of female-owned businesses ever make it to the $1 million mark
  • How to find your work tribe
  • Amalia shares her superpower

In this episode…

Do you have personal values you want to incorporate into your business? Have you ever felt stuck in company culture?

Amalia Martino worked in corporate communications but felt stuck in a rigid company culture — so, she moved on to freelancing. With no business degree, and while managing motherhood, Amalia then founded The Vida Agency to ensure every voice is valued through strategic communication.

In this episode of the Lead Like a Woman Show, Andrea Heuston sits down with Amalia Martino, Founder of The Vida Agency, to talk about how she leads her company with compassion. Amalia looks back on her work experience, talks about her passion for serving underrepresented communities, and gives tips for finding your team to build a great business.

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Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Always Check the Fuse Box Before You Call the Electrician

Mary Abbajay

Mary Abbajay is the Author of the best-selling book Managing Up: How to Move Up, Win at Work, and Succeed with Any Type of Boss. She is also the President of Careerstone Group, a full-service organizational and leadership development consulting agency that provides facilitation, training, consulting, and coaching services to businesses and government entities.

Mary is a highly-regarded author, speaker, consultant, and trainer, helping clients develop the strategies and skills needed to stimulate professional and personal excellence, growth, and success in the 21st-century workplace. She is also the Co-host of the workplace advice podcast Cubical Confidential and is a contributor for television, radio, and print publications, with her work and advice appearing in the New York Times, Harvard Business Review, and Forbes, among others.

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Here’s a glimpse of what you’ll learn: 

  • What Mary Abbajay learned about running a consulting firm from her early career as a bar and grill owner
  • Mary and Andrea Heuston discuss their versions of authenticity in the workplace
  • Tips for managing workplace relationships
  • How Mary leads like a woman
  • The most influential piece of advice Mary has received — and her advice for women who are unhappy in their job
  • What is Mary’s superpower?

In this episode…

Are you a junior staff member on your team who feels like your boss isn’t valuing your ideas? Are you a senior member of your team feeling dissatisfied with your job?

Mary Abbajay is a trusted author and consultant with over 20 years of leadership experience. As a former bar and grill owner, her background helped her launch Careerstone Group, an organizational leadership consulting firm focused on helping companies create effective and productive workplaces. Now, Mary is here to make sure that you can take control of your own career. You’ll learn tips on maintaining a positive workplace attitude to manage relationships, make professional decisions, and communicate effectively, straight from her best-selling book Managing Up.

In this episode of the Lead Like a Woman Show, Andrea Heuston joins Mary Abbajay, Author of Managing Up and President of Careerstone Group, to discuss personal workplace authority. Mary talks about maintaining control of your career, how to navigate professional relationships effectively, and how to persist in your role.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Know Your Value

Niki McKay

Niki McKay is the Founder and CEO of Seattle-based Blue Danube Productions. She has been a dynamic, noteworthy leader in the event production space for over 20 years. Niki’s expertise is demonstrated through the rapid growth of her company and the industry-wide recognition for her excellent work. She has served partners such as Microsoft, Amazon, Facebook, Facebook Reality Labs, and the Bill and Melinda Gates Foundation.

Having founded Blue Danube Productions in 2007, Niki has grown the company into one of the premier event technology companies in the Pacific Northwest. She has an exceptional ability to fuse vision with development, bringing about stunning results that combine the best of technical and logistic elements. She leads a team that transforms client relationships into powerful partnerships. Together, they pinpoint goals, target demographics, and achieve the best possible results for their clients. Niki is an influencer and a thought leader. She has been featured in Special Events magazine and has served as a keynote speaker for numerous associations including Meeting Professionals International and the International Live Events Association.

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Here’s a glimpse of what you’ll learn: 

  • What drove Niki McKay to start Blue Danube Productions?
  • Niki talks about her company’s philosophy and the value of understanding a client’s target audience
  • What went right for Niki when she started her company?
  • The most challenging event Niki has ever worked on, the most exciting speaker she has worked with, and other people she admires
  • What Niki loves about her job and the best piece of advice she has received from her mentors
  • Niki’s superpower and how to get in touch with her

In this episode…

When starting a business, it’s important for entrepreneurs to have a good understanding of their target audience and the value they will provide to that audience. This helps you find clients who share your values, and in the process, helps you build amazing relationships with them. So what does it mean to know your value?

As a business leader, understanding your value means that you know what you deserve and what you need — and you are willing to go for it. It also means that you are not afraid to get paid for your expertise and precious time, and you get compensated for who you are and what you bring to the table. You also have to decide and choose the types of clients you want to work with.

In this episode of the Lead Like A Woman Show, Andrea Heuston is joined by Niki McKay, the Founder and CEO of Blue Danube Productions, to talk about the importance of knowing your value. They discuss Niki’s company philosophy, the most challenging event she has worked on, and what she loves about her job. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

[Women of EO] Success Leaves Clues

Elise Holtzman

Elise Holtzman is a former practicing attorney, certified executive coach, and the Founder of The Lawyer’s Edge, where she and her coaching team work with law firms to grow thriving businesses by helping lawyers become better business developers and leaders. Prior to practicing law in large New York law firms, Elise earned a BA in psychology from the University of Pennsylvania and her JD from Columbia Law School, where she was a member and Senior Editor of the Columbia Law Review.

In addition to providing consulting, training, and coaching for clients, Elise speaks frequently for women groups and legal organizations such as State Bar Associations, ABA Women Rainmakers, and the Leadership Council on Legal Diversity. She writes articles on the subject of business development for publications such as the New York Law Journal and Law360. She is also the host of The Lawyer’s Edge Podcast.

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Here’s a glimpse of what you’ll learn: 

  • Elise Holtzman’s journey to starting The Lawyer’s Edge, a coaching company for lawyers
  • How Elise’s work helps clients build successful law firms
  • What went right for Elise when she started The Lawyer’s Edge?
  • Elise talks about her discomfort in scaling her business — and how she helps clients deal with being uncomfortable
  • Why entrepreneurs should network with like-minded people
  • The types of topics and guests Elise features on The Lawyer’s Edge Podcast
  • How Elise leads like a woman and her advice for women looking to start a business
  • Elise talks about her superpower and shares her contact details

In this episode…

Building a successful business requires managing many key pieces, from handling finances to tackling sales and marketing, hiring and managing employees, and scaling the business. However, no one can be an expert in all of these areas — regardless of how smart they are. So what should growing entrepreneurs do?

According to Elise Holtzman, this is where having a coach or mentor comes into play. Connecting and learning from a mentor who has gone through similar challenges is invaluable. It helps business owners network with like-minded people, grow both personally and professionally, and learn how to take on uncomfortable situations.

In this episode of the Lead Like A Woman Show, Andrea Heuston is joined by Elise Holtzman, the Founder of The Lawyer’s Edge, to talk about the importance of coaching and working with a mentor. Elise shares her journey to entrepreneurship, her secret to success, and the value of networking with like-minded people. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Pay it Forward

Stephanie Camarillo

Stephanie Camarillo is the President of Entrepreneurs’ Organization (EO), Idaho. She sits on a global subcommittee for membership and serves on the Leadership Council for the National Federation of Independent Businesses. Stephanie started her career working in international business and academia. She had an “aha moment” one day and realized she was building programs in large organizations and could probably do the same on her own as an entrepreneur. With a dream of financial and time freedom in her mind and heart, she and her husband bought a residential cleaning business 15 years ago. Since then, it’s been an unexpected journey. She has learned that success often requires overcoming personal blocks. In order to be a better leader, she had to face and recover from decades of abuse as a child.

On the other side, Stephanie now knows that the secret is learning to live in a place of responsibility and in the present moment. Her 40 employees — most of them single moms with troubles much greater than hers — have shown her the way. She wants to share her journey with other entrepreneurs to help them see how their business can become a vehicle for personal and social change (and make money). She is currently writing a book called SHINE: How Empowered Employees Can Transform Your Workforce, and recently graduated from EO’s Global Speakers Academy (GSA). Stephanie and her family love to travel, and she is working toward expanding her business to different countries.

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Here’s a glimpse of what you’ll learn: 

  • Stephanie Camarillo’s reasons for buying a business and becoming an entrepreneur
  • What went right when Stephanie started her business?
  • Stephanie explains why she loves being a servant leader and how it has helped her business
  • What inspired Stephanie to heal her past and grow?
  • The strategies Stephanie uses to work herself out of her business
  • Stephanie shares her little metal box story and talks about her upcoming book and speaking goals
  • The best piece of advice Stephanie has received from a mentor and her advice to women on believing themselves
  • Stephanie’s superpower and how to get in touch with her

In this episode…

Are you aware that empowering your employees is one of the best things you can do for your business? It can help motivate them, increase their productivity, and give them hope for the future.

This is what Stephanie Camarillo did in her residential cleaning business. She concentrated on empowering her employees to become better people, giving them a sense of purpose, and guiding them to work independently. She hired brilliant employees, and over the years, worked on honing their leadership skills. This has enabled her to step away from the business’ daily operations and focus on other aspects of her life.

Stephanie Camarillo, the President of Entrepreneurs’ Organization, Idaho, joins Andrea Heuston in this episode of the Lead Like A Woman Show to talk about her business and her inspiration to empower employees. Stephanie also talks about servant leadership, her strategies for working herself out of her business, and the importance of paying it forward. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Prepare to Power Through

Alexis Krisay

Alexis Krisay and Melissa DiGianfilippo are the Co-founders of Serendipit Consulting, a full-service creative and PR agency. Alexis has an extensive background in online and offline strategic marketing operations and has developed her innate talent and flex for all things marketing. After more than 15 years in a fast-paced, ever-changing industry, Alexis has adopted a deep understanding of what makes people, brands, and organizations tick. She is the President of Marketing at Serendipit Consulting, known for her out-of-the-box thinking and contribution to fresh ideas. She has helped dozens of clients across a wide range of industries, effectively identifying market opportunities and pairing them with strategic and impactful results-driven marketing. 

Melissa DiGianfilippo

Melissa DiGianfilippo is the President of Public Relations at Serendipit Consulting, where she leads all of the agency clients’ PR and communications efforts. She leads a highly skilled team to help clients achieve their goals. Under Melissa’s direction, Serendipit’s clients have achieved millions of dollars in positive press coverage across international, national, and local media outlets, including CNN, Nancy Grace, Entrepreneur magazine, The Late Show, Wall Street Journal, USA Today, Reuters, Associated Press, Huffington Post, along with broadcast and print outlets in all US markets. 

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Here’s a glimpse of what you’ll learn: 

  • Melissa DiGianfilippo and Alexis Krisay’s journey to entrepreneurship
  • What led to the success of Serendipit Consulting and what the business partners did to differentiate themselves from other agencies
  • Why Alexis and Melissa started a business during a recession and their experiences working in a male-dominated industry 
  • The most impactful piece of advice Alexis and Melissa have received from their mentors and their advice for women looking to work in a male-dominated industry
  • Alexis and Melissa talk about their superpowers and share their contact details

In this episode…

For many women, starting and building a business in a male-dominated industry can be very challenging. They may face intimidation and be treated in an unacceptable manner. So what can women do to be on a level playing field with men?

Having started a consulting agency at a young age, Alexis Krisay and Melissa DiGianfilippo found themselves in such situations. But through confidence and belief in themselves, they pushed through those challenges. They kept going, stayed true to their mission, and went for their dreams. Now, they’re here to share their strategies and empower women across the globe. 

Alexis Krisay and Melissa DiGianfilippo, the Co-founders of Serendipit Consulting, join Andrea Heuston in this episode of the Lead Like A Woman Show to talk about their entrepreneurial journey in a male-dominated industry. They also talk about their ideal clients, why they started a business during a recession, and their advice to women looking to work in an industry traditionally led by men. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

A Life Worth Living

Dame Stephanie Shirley

Dame Stephanie (Steve) Shirley is a workplace revolutionary and successful IT entrepreneur-turned-ardent philanthropist. In 1962, she founded an all-woman software company that pioneered remote working, upending the expectations of the time. It was ultimately valued at almost $3 billion and made 70 staff members millionaires.

Since retiring, Dame Stephanie’s focus has been on philanthropy — especially autism and IT. She’s brought three significant autism charities to sustainability, which together employ approximately 1,000 people: Autistica, Prior’s Court, and Autism at Kingwood. Her TED Talk, “Why Do Ambitious Women Have Flat Heads?” has over 2 million views. She is the Author of two books, Let It Go and So To Speak, and every penny from the books sold goes to Autistica, the medical research charity she founded.

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Here’s a glimpse of what you’ll learn: 

  • How Dame Stephanie Shirley’s background as a refugee influenced her life
  • Why Dame Stephanie started a software company, and how she elevated women in the process
  • How Dame Stephanie’s name change came about — and what she did to make her employees millionaires
  • Dame Stephanie explains how her autistic son inspired her philanthropic work
  • The extraordinary stories presented in Dame Stephanie’s books
  • Why do ambitious women have “flat heads?”
  • Andrea and Dame Stephanie talk about racism in the workplace, diversity and inclusion, and the challenges of motherhood
  • The best piece of advice Dame Stephanie has ever received and her advice to women trying to break the glass ceiling
  • The importance of value recruitment
  • Dame Stephanie’s superpower and where to learn more about her

In this episode…

Women undertake many responsibilities in both their professional and personal lives. These may include being an entrepreneur, business leader, and mother. All of these responsibilities present unique challenges that women have to face and find solutions for.

Dame Stephanie Shirley has gone through these phases in her life. A child refugee at five years old, she procured determination and resiliency at a young age. Eventually, Dame Stephanie started a company to help women in the IT space operate in more inclusive and diverse workplaces, became a mother, and started a foundation to provide support to autistic kids. She embraced all the challenges she faced, became stronger and wiser over the years, and continues working toward a more equitable, generous future.

In this episode of the Lead Like A Woman Show, Andrea Heuston interviews Dame Stephanie Shirley, an IT entrepreneur and philanthropist, about her life story, entrepreneurship, and philanthropy. Dame Stephanie talks about her motivation to start a software company in 1962, her books, and the importance of value recruitment. You don’t want to miss these inspirational, insightful stories.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Your Best Looks Different Every Day

Caity Cronkhite

Caity Cronkhite is the CEO and Founder of Good Words LLC, a technical communications consulting firm based in Seattle, Washington and remotely around the globe. Good Words was created to help produce, edit, and deliver communications content for organizations, from startups to Fortune 500 companies. The goal is to intersect both technology and communication to relay complex, specialized information to any audience.

Caity was born and raised on a farm in rural Indiana before leaving her prairie roots to attend Carnegie Mellon University. After college, she moved west to start her career as a technical writer and eventually, an entrepreneur. Caity is passionate about using her personal and professional experience to uplift others, which includes advocating for rural policy change, advocating for increased labor and wage protections for freelance workers, and creating a company that empowers its employees with meaningful career opportunities, no matter where they live.

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Here’s a glimpse of what you’ll learn: 

  • Why Caity Cronkhite left technical writing to start her freelance writing career
  • How Caity turned her freelance writing into a business
  • What went right in Caity’s company?
  • Caity’s struggles in her career coming from a small, remote town
  • How bagpipes led Caity to Carnegie Mellon and, ultimately, Good Words LLC
  • Good Words’ efforts to bridge a gap between writers and the new world of freelancing
  • Advice Caity would give to those starting their own business or freelancing career

In this episode…

How can you carve your own career path? What does it take to become a trailblazer and turn your passion into a business?

Coming from a small town, Caity Cronkhite faced many struggles in the journey to build her career. Looking for new jobs out of college was repetitive, and Caity was searching for something new and exciting. That’s when she decided to step into freelancing, which led her to start a business, continue growing, and achieve her dreams.

Do you have a woman in your life who inspires or empowers you? In this episode of the Lead like a Woman Show, Andrea Heuston talks to Caity Cronkhite, Founder and CEO of Good Words LLC. Caity discusses leaving her career to start freelancing and, ultimately, create her business. She explains how each day looks different and sometimes you can only do so much — because your best looks different every single day. You don’t want to miss this inspiring story!

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Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.