Month: October 2021

I Dare You to Tell Me I Can’t

Tracey Warren

Tracey Warren is a Community and Engagement Specialist and the Founder and CEO of InSpark Coworking, a collaborative workspace for entrepreneurs, freelancers, and remote workers. She is known as the connection queen and shows women entrepreneurs how to create amazing content that can help build a thriving community with ease.

Tracey is also an author, truth-teller, community creator, and authentic speaker. She is a bold example of how authenticity and vulnerability can be a huge asset for entrepreneurs who want to build community. Whatever trail she blazes and every journey she travels, including her recent victory over breast cancer, she shows up fully as herself. She wants you to know that you can too.

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Here’s a glimpse of what you’ll learn: 

  • What inspired Tracey Warren to create InSpark, a co-working space
  • The types of people InSpark serves and the solutions they provide
  • Why Tracey created Ignite Your Champions and the women she works with
  • Tracey explains what went right for her when she started her businesses and talks about the gift of being imperfect
  • Tracey discusses her journey of beating breast cancer and writing the book, Ignite Your Champions
  • The value of having a positive mentality and understanding yourself
  • The most impactful piece of advice Tracey has ever received
  • What Tracey is currently curious about, her superpower, and contact details

In this episode…

For someone who has built successful businesses, Tracey Warren knows that it is okay not to care what other people think. She also knows how important it is to understand yourself and the people you serve.

However, this does not come easily for most people — especially women. They fail to realize that being leaders sometimes requires them to make independent decisions without worrying about what others say or think. It is perfectly okay not to agree with everybody. Tracey advises women to give themselves permission not to care what other people think and to be comfortable with who they are.

In this episode of the Lead Like A Woman Show, Andrea Heuston interviews Tracey Warren, the Founder and CEO of InSpark Coworking, to talk about building an engaging community and creating value your way. Tracey also talks about her Ignite Your Champions business, her new book, and her experience battling breast cancer. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

YOU Have the Answer

Olga Sagan

Olga Sagan is the Owner of the nationally renowned bakery, Piroshky Piroshky. Founded in Seattle’s historic Pike Place Market, Piroshky Piroshky has offered handcrafted pies to loyal fans since 1992. An immigrant from Russia when she was 16, Olga arrived in America and faced many challenges overcoming language barriers and learning to navigate what it means to be a woman in a leadership role — something that was not encouraged in her home country.

In 2006, Olga became part owner of Piroshky Piroshky and took complete ownership in 2017. Under her leadership, the bakery has grown to four locations and a food truck, teamed up with iconic Northwest businesses such as Field Roast, Uli’s Famous Sausage, Tillamook, and Double R Ranch, and introduced a vegan line. Passionate about leadership, she got her SHRM Certification in 2018 and was picked by Puget Sound Business Journal as a “small business hero” in 2019. She was also chosen by the SBA as the 2020 “Washington Small Business Owner of the Year.” In 2020, she started Catch22Market, a free website aggregator that helps small businesses take their customers back.

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Here’s a glimpse of what you’ll learn: 

  • How Olga Sagan started working at Piroshky Piroshky and how she took ownership of the bakery chain
  • What Olga has learned about herself as a business owner
  • Piroshky Piroshky’s history, its locations, and how Olga immigrated to the US
  • How the COVID-19 pandemic led to the creation of Catch22Market — and how the app has grown
  • What went right for Olga when building her businesses?
  • Olga talks about some of her mentors and the best piece of advice she has received from them
  • What Olga is currently focused on and her advice to women struggling in business
  • Olga talks about her favorite food joints in Pike Place Market and explains the difference between piroshki and pierogi
  • Olga’s superpower and how to get in touch with her

In this episode…

Two of the most important character traits needed to build a thriving business are trust and transparency. Entrepreneurs need to be transparent about their products, businesses, and how they relate to other players in their industry. They also have to build trust with their customers and industry partners.

Olga Sagan’s desire for transparency led to the creation of Catch22Market, a website aggregator which helps put power back into small businesses. During the COVID-19 pandemic, she realized that many players in the food industry were losing a lot of business due to the shutdowns and were spending a lot of money working with third-party delivery apps to serve their customers. She, therefore, came up with the brilliant idea for Catch22Market that not only provides transparency but also helps build trust between businesses and their customers.

Olga Sagan, the Owner of Piroshky Piroshky, is Andrea Heuston’s guest in this episode of the Lead Like A Woman Show where she gets interviewed about her entrepreneurial journey and her desire to give power back to small business owners. Olga explains how she immigrated to the US, how she came to be the sole owner of Piroshky Piroshky, and how her website aggregator tool is helping businesses in the food industry thrive. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.