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Lead Like a Woman Show

[Women Presidents Organization] A Lack of Reality is Never Your Friend

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Sue Peterson

Sue Peterson is a Managing Director of Client Management at Cornerstone Advisors. She has more than 30 years of experience in the financial industry, helping high-net-worth individuals and families achieve their financial goals. Over the course of her career, she has developed expertise in helping widows and divorcees, women business owners, and couples approaching retirement. She enjoys helping clients plan their financial future while shaping the legacy they will leave to their heirs and community.

Sue’s dedication to serving others reaches beyond her role at Cornerstone. She also offers her expertise to a variety of other charitable organizations and nonprofits such as the YWCA.

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Here’s a glimpse of what you’ll learn: 

  • Sue Peterson discusses how the financial services industry has changed over the years
  • How Sue got into the finance industry and why she is passionate about helping women achieve financial freedom
  • Why money is often considered as taboo in family discussions and how this negatively affects people in adulthood
  • How Sue leads like a woman through the power of influence and doing what she’s good at
  • Sue shares the inspirational women she looks up to and why she encourages everyone to look up The Criteria for Success by Charles Bernard
  • Why Sue is passionate about giving back to the community and how she puts it in practice
  • Sue’s financial advice to women who have reached their tipping point but don’t know where to go for help
  • Why Sue’s superpower is her ability to hear a problem and see the sequential steps on how to solve it
  • Where to learn more and connect with Sue Peterson

In this episode…

In some households, the subject of money or finances is often considered a taboo. This means that a lot of people grow up having zero knowledge on how to address financial issues properly which often leads to problems with debt and financial insecurity. And while this is a pervasive problem among adults in general, the circumstances become even more problematic for women who are either divorced or widowed.

This is where Sue Peterson comes in. Thanks to her more than 30 years of experience in the financial services sector, she is able to help women gain a foothold on their financial challenges and come out triumphant. She is a strong advocate for women to make better financial decisions, to save up, and achieve financial freedom no matter what situation they may be in.

Join Andrea Heuston in this episode of Lead Like a Woman Show as she interviews Sue Peterson, the Managing Director of Client Management at Cornerstone Advisors, about her work in providing financial guidance to women and high-net-worth individuals and families. Sue also talks about how she leads like a woman, why she’s passionate about giving back to the community, and she shares her top financial advice to women who have reached their tripping. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Tragic Death of an Employee with Cancer – 4 Life Altering Events That Have Tested Her Resiliency

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Andrea Heuston is the CEO and Creative Principal of Artitudes Design, an award-winning creative agency. She has over 20 years of experience in the design industry and has won several awards such as the Puget Sound Business Journal’s 40 under 40, the Annual Enterprising Women of the Year Awards for Enterprising Women Magazine, Cambridge Who’s Who, and the Key4Women Achieve Award.

Andrea holds a degree in Communications and Design from the University of Washington. She is a speaker, author, and a volunteer who helps plan, purchase, prepare, and serve meals for the members of The Matt Talbot Center. Andrea is also the host of the Lead Like a Woman Show where she features top women leaders in order to share their inspirational stories on life and leadership.

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Here’s a glimpse of what you’ll learn: 

  • Andrea Heuston shares how losing her long-time employee and friend, Rian, to colon cancer affected her personally and business-wise
  • How Andrea dealt with the depression she didn’t know she had following Rian’s death
  • What Andrea did to turn things around for her company
  • The people Andrea turned to during times of difficulty and her advice to people going through a crisis
  • Andrea’s fondest memory of Rian

In this episode…

Losing a close friend or family member is painful in many different ways. But losing someone you’ve worked with for a long time can be just as devastating. This is what happened to Andrea Heuston when she lost her long time employee and dear friend, Rian, to colon cancer.

Andrea was affected by his passing in ways that she didn’t expect. In fact, she wasn’t just affected personally; her business was affected as well. But she managed to get through this life altering event with the help of family and friends. She was able to pull herself and her business back together while keeping close to her heart the huge impact that came with Rian’s passing.

In this week’s episode of Lead Like a Woman Show, Andrea Heuston gets interviewed by Dr. Jeremy Weisz, Co-founder of Rise25 Media, about losing her friend and long-time employee to colon cancer and how it affected different aspects of her life. Andrea also shares how she dealt with the depression she didn’t know she had, how her inner circle pulled her out of her dark place, and her advice to people going through difficult times in life Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Pay Attention!

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Jan Levy is a former Executive Director of Leadership Tomorrow, a Seattle organization that inspires, prepares, and connects leaders across the public, private, and nonprofit sectors. She knew the moment she joined Leadership Tomorrow that she wanted to work in the field of leadership development and she served as the organization’s  Executive Director for 29 years.

Jan was named Citizen of the Year by the Municipal League of King County and received numerous other awards including the Woman of Influence award by the Puget Sound Business Journal, Spirit Award from the Urban League of Metropolitan Seattle, and she was also honored by the Girl Scouts of Western Washington as their 2007 Woman of Distinction. In her retirement, she enjoys yoga, dancing, attending theater and listening to jazz. She loves to be outdoors and walks around Green Lake every day.

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Here’s a glimpse of what you’ll learn: 

  • Jan Levy shares her expansive career journey and how it ler her to Leadership Tomorrow
  • Jan talks about the Leadership Tomorrow program and how it has grown over the years
  • How being in Leadership Tomorrow changed Andrea Heuston’s life
  • What Jan wishes she knew during the early days of her career in leadership
  • Jan talks about her mentors, the best piece of advice she has received, and her advice to fellow women leaders on going after their dreams
  • Jan Levy shares her curiosity on how people will move forward from today’s crises
  • Jan’s advice to younger women on handling conflict and stepping up
  • Jan reveals her business superpower and her work with the Seattle Rotary Foundation board

In this episode…

In order for a community to grow and thrive, it needs to have competent leaders from the private, public, and nonprofit sectors. These leaders have to work together to bring about change for the common good.

The 10-month leadership program offered by Leadership Tomorrow brings together all these players. It allows them to work towards achieving a healthy and resilient community, while also helping women step up into leadership roles.

Andrea Heuston is joined by Jan Levy, a former Executive Director of Leadership Tomorrow in this week’s episode of Lead Like a Woman Show where they talk about leadership development and community impact. Jan shares with Andrea her colorful career journey, what she has learned about leadership over the years, and her advice to fellow women leaders on stepping up and taking charge. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Listen, Lurk, and Learn

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Gillian Muessig

Gillian Muessig is a serial entrepreneur noted for her ability to form indelible brands, claim critical markets, sustain fiercely loyal customers, and attract investors and best-in-class talent. She co-founded and built SEOMoz.org into Moz.com, turning it from a blog site and directory to the world’s leading provider of marketing applications and metrics reporting software and the global hub for digital marketers

A thought leader in the startup industry, global keynote speaker, author, Gillian enjoys a global reputation for her ability to forecast trends in technology in established and emerging markets. She also helps companies understand how to develop and package new and existing product lines to nudge and ride those trends and successfully navigate these new markets. She is a sought-after counselor and has guided companies and inspired audiences as a keynote speaker in 50+ countries. Gillian serves on boards of directors of technology, biotech and global marketing firms on four continents and she was a former advisor to the Bill and Melinda Gates Foundation.

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Here’s a glimpse of what you’ll learn: 

  • Gillian Muessig talks about starting SEOMoz.org (Moz.com) and the challenges she faced in the process
  • The assets and attributes of successful CEOs and companies, and why venture capital isn’t for everybody
  • Why Gillian didn’t realize she was successful while running her SEO company, Moz
  • The different kinds of friends successful women have
  • Why it’s rare to find women in the venture capital funding world and what Gillian did to bring together women in the industry
  • Why women in leadership consistently return a high ROI
  • Gillian talks about the best reasons to invest in a company
  • Why women should step up to manage and invest their own capital
  • The most challenging part of Gillian’s work
  • Gillian insights on how people and businesses have been impacted by COVID-19 and what the future may look like
  • The best piece of advice Gillian has ever received and her advice to fellow women leaders looking to grow a globally scalable company
  • Gillian explains why her superpower is her ability to connect the dots and make a pattern

In this episode…

One of the best pieces of advice Gillian Muessig has ever received is “Listen, lurk, and learn”. She learned the benefits of observing what other leaders did and learning from it before engaging into her own work. This advice has enabled her to grow her businesses and succeed in industries dominated by men.

Gillian has a great passion for investing in women-led tech startups and advises women on the best techniques for growing, leading, and scaling globally competitive companies. She has the ability to connect women to each other to help improve their businesses and the companies they lead.

Gillian Muessig, the CEO of Outlines Venture Group, gets interviewed by Andrea Heuston in this episode of Lead Like a Woman about how women can successfully manage and lead global companies. Tune in as she talks about founding and scaling Moz, an SEO company, leading a top venture capital firm, and her advice on finding the best companies to invest in.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

[Women of EO Series] Ready Aim Fire

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Dr. Cortney Baker is an award-winning entrepreneur, host of The Women in Business podcast, TEDx speaker, and a nationally-recognized authority on women’s leadership. She’s been featured on Fox News, Forbes, iHeartRadio, and Huffington Post, among other publications. As a leadership expert, mentor, business coach to female entrepreneurs and mother of three, she is passionate about empowering women to close the gender gap through the power of entrepreneurship.

Dr. Cortney Baker is also the author of the best selling book The 10 Dos and Don’ts for Business Leadership: Lessons to Lead Effectively and her most recent book Unlimited: Conquering the Myth of the Glass Ceiling. She was named the 2016-2017 Texas Businesswoman of the Year and the top 100 in HealthCare in America. She’s the Founder and CEO of KidsCare Home Health, a multi-million dollar healthcare organization with 11 locations across Texas, Colorado and Idaho. She holds a Doctor of Education (Ed.D.) in Organizational Leadership from Pepperdine University, where she concentrated her studies on understanding and advancing women to the highest levels of leadership.

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Here’s a glimpse of what you’ll learn: 

  • Dr. Cortney Baker recalls her entrepreneurship journey and how it led to the founding of KidsCare Home Health
  • Why Dr. Baker decided to start a podcast and go into mentorship
  • Dr. Baker explains how women are holding other women back
  • Dr. Baker shares the before and afters of her life and how she fought her way through them
  • Dr. Baker talks about being a TEDx speaker and becoming a painter
  • What most people don’t know about Dr. Baker and her vision behind the Scaling Society community
  • Dr. Baker reveals a big mistake she made in business and what she is most curious about right now
  • Dr. Baker’s advice to fellow women entrepreneurs and leaders
  • Dr. Baker explains why she thinks that her superpower is her capacity to speak the truth in love
  • How to get in touch with Dr. Cortney Baker

In this episode…

When a young lady approached Dr. Cortney Baker after an event and asked Dr. Baker to be her mentor, she readily agreed because she is a big advocate of women supporting other women. Dr. Baker mentored the young lady who ended up achieving much success in her career and eventually starting her own business. And so being an award-winning entrepreneur and leader, Dr. Baker decided to take up coaching to be able to help other women in their entrepreneurship and leadership roles. 

In this week’s episode of the Lead Like a Woman Show, Andrea Heuston talks with Dr. Cortney Baker about the importance of women mentoring and supporting each other, the before and afters in Dr. Baker’s life, and why women don’t need to have it all to be happy and successful. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.