Lead Like A Woman

Lead Like A Woman


[Women of EO Series] Practical & Tactical Tips to persuade, communicate and just show up in this crazy online world

Jasmine Donovan

Andrea Heuston is the CEO and Creative Principal of Artitudes Design, an award-winning creative agency. She has over 20 years of experience in the design industry and has won several awards such as the Puget Sound Business Journal’s 40 under 40, the Annual Enterprising Women of the Year Awards for Enterprising Women Magazine, Cambridge Who’s Who, and the Key4Women Achieve Award. 

Andrea holds a degree in Communications and Design from the University of Washington. She is a speaker, author, and a volunteer who helps plan, purchase, prepare, and serve meals for the members of The Matt Talbot Center. Andrea is also the host of the Lead Like a Woman Show where she features top women leaders in order to share their inspirational stories on life and leadership.

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Here’s a glimpse of what you’ll learn: 

  • The common challenges associated with working from home
  • How to create value for yourself and for others in the current virtual environment
  • Online meeting fails and the importance of defining your online persona and avoiding distractions
  • Best tips for Zoom backgrounds, lighting, and adjusting audio settings
  • What to do to make sure you are heard and your ideas are taken seriously during an online meeting
  • The need for empathy, flexibility, and patience in online communications
  • Tips on properly balancing time between family and work when working from home
  • Ann Nordquist from Wilcox and Flegel talks about her job at the oil company and how she manages working from home
  • Jamie talks about the working environment at Schwabe, WIlliamson and Wyatt 
  • Emily Greenwald from Historical Research Associates shares her experience working from home
  • Dina Horton shares tactics and challenges from the transportation, ports, and maritime group
  • Kelsey shares best practices and struggles from the technology breakout group
  • Erin from the healthcare and life sciences breakout group shares how the group was dealing with quarantine
  • What Stephanie learned from the real estate and construction breakout group stays connected
  • Samantha shares how the professional and tech services sector breakout group have been doing social video calls and maintaining cultural connection
  • Amy discusses the tips she got from the natural resources and agriculture breakout group
  • What members of the manufacturing breakout group are grateful for and what they’re doing to stay connected
  • Andrea’s advice on other practical and tactical things people can do with technology

In this episode…

For the last couple of months, the world has seen a lot of sudden and unexpected changes in people’s lives as a result of the COVID-19 pandemic. This crazy and uncertain time has cost people their employment, their health, and have essentially forced them to pivot from their usual routines so abruptly. One of the most common pivots done by many companies who remain operational is shifting their workforce from working in the office to working from home.

However, not everyone is conversant with working virtually, and taking part in online meetings has proved to be a challenge for many. In addition, balancing work and family time for women has proven to be another challenge.

In this episode, Andrea Heuston shares a recording of a webinar she did with a group of 200 women from different industries. In this webinar, they share the best tips for working from home, preparing and effectively taking part in online meetings, and the importance of empathy, patience, and communication when working remotely from your team. They also discuss solutions to the challenges they’re facing and how they’re staying connected to their work colleagues and family during quarantine. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Check out their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.