[Women of EO] You Have to Show Up!

Daisy Jing is the Founder and CEO of Banish, a natural skincare line targeted in treating acne scars. Daisy suffered acne all of her life, and traditionally prescribed treatments didn’t work for her. She studied pre-med and dermatology at Duke University and while there, she started her YouTube channel reviewing skincare products. Through her vulnerability and story of her skincare journey, the YouTube channel garnered over 70 million views. She started formulating her own products to help her skin, and before long, her audience wanted to buy whatever it was she was using. And so Banish was born.

Today, Banish is a multimillion-dollar business and its products are sold all over the world. Daisy is a TEDx speaker, Inc. 500 entrepreneur, Forbes 30 Under 30 entrepreneur, and most importantly, mom to a daughter and a Labradoodle. In her free time, Daisy loves fitness and teaches lagree pilates.

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Here’s a glimpse of what you’ll learn: 

  • Daisy Jing’s journey to launch Banish and how she comes up with new products
  • What went right for Daisy when she started her business?
  • Daisy discusses her TEDx talk “A Tragedy Called Perfection” and shares her tips for dealing with imposter syndrome
  • How Daisy leads like a woman and balances motherhood with her career
  • The most impactful piece of advice Daisy has received
  • Daisy’s superpower and how to get in touch with her

In this episode…

Despite all the pressure women face as entrepreneurs, business leaders, and mothers, it’s very important for them to be authentic and show up as their best selves. This may not be easy, but from experience, Daisy Jing knows just how valuable it is.

While struggling to find a solution for her acne, Daisy created a YouTube channel where she shared her journey and struggles. She did this honestly and authentically and ended up amassing a big audience that was going through the same problems. When she started creating her own products to treat her acne, this audience asked for the products, eventually leading to the launch of Daisy’s skincare brand.

In this episode of the Lead Like A Woman Show, Andrea Heuston interviews Daisy Jing, the Founder and CEO of Banish, about how she built her natural skincare business authentically. They also discuss Daisy’s TEDx talk, share tips for dealing with imposter syndrome, and talk about the value of being your true self when building a brand. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Trust That the World Has a Lot in Store for You!

Mori Taheripour

Mori Taheripour is a negotiation expert, globally recognized and highly sought-after speaker, and award-winning educator. She has worked with some of the most iconic sports leagues and Fortune 100 corporations over the past 20 years. She also teaches negotiation and dispute resolution at the Wharton School of the University of Pennsylvania and is a seven-time recipient of awards for excellence in teaching.

Mori’s work has been featured in top business publications and media outlets including ESPN, Forbes, Inc., and NPR. She is also a contributor to sports discussions on SiriusXM’s Wharton Business Daily. Some of her current and past clients include the Goldman Sachs Foundation, Major League Baseball, National Basketball Players Association, National Football League, the Timberland company, United Parcel Service, Wasserman, Wells Fargo, and the White House Fellows Program. In March of 2020, Mori’s first book, Bring Yourself: How to Harness the Power of Connection to Negotiate Fearlessly was published by Penguin Random House.

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Here’s a glimpse of what you’ll learn: 

  • Mori Taheripour explains why she created MT Global Strategies
  • What Mori teaches about negotiation — and what went right for her when she started MT Global Strategies
  • Why women need to honor themselves and do what makes them happy
  • How running a healthcare consulting firm prepared Mori for her current role
  • Mori talks about teaching negotiation to people in the sports world and her journey writing a book
  • The value of trusting and taking advantage of new opportunities
  • Mori talks about her superpower, her contact details, and her advice on embracing chaos and uncertainty

In this episode…

In the course of building a business or becoming a leader, women often receive advice from others who have gone through the same experiences as them. However, most women aren’t aware of their great qualities and don’t realize that others see these great qualities as well.

Just because you don’t see your value, doesn’t mean it doesn’t exist. Mori Taheripour advises women to trust in themselves and trust that the world has a lot in store for them. Fearlessly go after new opportunities as they arise, because they could lead to great success and achievements.

In this episode of the Lead Like A Woman Show, Andrea Heuston is joined by Mori Taheripour, a negotiation expert, to talk about negotiation skills and empowering women to become better. Mori also talks about the value of following the road less traveled, the mission of her book, and explains how negotiation helps in finding a person’s voice. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

It’s the Little Steps Along the Way

Dr. Wenwen Ni

Dr. Wenwen Ni is an Assistant Professor at Sonoma State University. She has a Ph.D. in social psychology from UCLA, and her work broadly examines the experiences of underrepresented groups including women in leadership and college students from low socioeconomic status backgrounds. She focuses on how social and environmental cues can affect identity and feelings of belonging, particularly when members of underrepresented groups are interacting with majority group members. Dr. Ni was a Senior Project Manager with Artitudes Design before pursuing her doctorate at UCLA.

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Here’s a glimpse of what you’ll learn: 

  • Why Dr. Wenwen Ni decided to get a doctorate degree in social psychology
  • What went right for Dr. Ni as she pursued her dreams
  • How social and environmental cues affect identity and feelings of belonging for women leaders
  • How to normalize women in leadership roles
  • Dr. Ni’s thoughts on gender bias in the events industry
  • What factors play into the psychology of belonging?
  • Dr. Ni explains what she currently teaches, talks about the most impactful piece of advice she has received, and shares her advice to women with a desire to take up leadership roles
  • Dr. Ni’s superpower and how to get in touch with her

In this episode…

Did you know that there are many social, economic, and environmental factors that have a big impact on women leaders? These include social status, feedback from both male and fellow female leaders, and being surrounded by other female leaders in the workplace.

Dr. Wenwen Ni’s quest to understand the social psychology of underrepresented groups has helped her learn so much about how different psychological factors influence such groups in society. She encourages women leaders to have mentors and female role models to help guide them get to where they want to be.

In this episode of the Lead Like A Woman Show, Dr. Wenwen Ni, an Assistant Professor at Sonoma State University, joins Andrea Heuston to talk about the various psychological factors that affect women in leadership roles. Dr. Ni shares her thoughts on gender bias in the events industry, explains how social and environmental factors influence women in the workplace, and talks about the importance of taking small steps to reach your goals. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.

Be Kind

Diana Fryc

Diana Fryc is the Chief Sales and Marketing Officer at Retail Voodoo, a US-based branding firm that helps food, beverage, wellness, and fitness companies address their toughest growth challenges. As the daughter of parents who endured unimaginable hardship before emigrating from Eastern Europe to the US, Diana is built for a higher purpose. From working with Jane Goodall to source sustainably made paper, she went on to a career helping corporate America normalize the use of environmentally responsible products and materials before working with Retail Voodoo.

Diana believes that businesses should be a force for good and uses her networking powers to drive change, specifically in the areas of employment diversity, food equality, and the promotion of a sustainable supply chain. She founded and hosts the Gooder Podcast, where she interviews powerhouse women leading on every level in food, beverage, and wellness categories.

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Here’s a glimpse of what you’ll learn: 

  • Diana Fryc’s education and career background
  • What went right for Diana in building Retail Voodoo and the most interesting project she has worked on
  • Why Diana decided to get an MBA in executive leadership
  • How Andrea and Diana reconnected many years after high school
  • What inspired Diana to start the Gooder Podcast?
  • The advice that has had a big impact on Diana — and her advice to women leaders in business
  • Diana’s superpower and contact details

In this episode…

One way leaders can hone their skills, grow, and become better leaders is by asking questions and learning from others, especially those with more established businesses who have been in leadership roles for a long time. However, not every piece of advice received will be good and applicable to an aspiring leader.

While working at a leadership development firm, Diana Fryc was told by one of her male superiors that being nice would not get her far in business. However, she found out later on that the piece of advice did not align with her values and who she was. She now advises fellow women leaders to have big hearts, be humble, and be clear on what they want.

In this episode of the Lead Like A Woman Show, Andrea Heuston is joined by Diana Fryc, the Chief Sales and Marketing Officer at Retail Voodoo, to talk about running a CPG-focused company and branding in high heels. They also discuss Diana’s Gooder Podcast, how to be a better female leader, and the interesting projects Diana has worked on at Retail Voodoo. Stay tuned.

Resources Mentioned in this episode

Sponsor for this episode…

This episode is brought to you by Artitudes Design by Andrea Heuston. Artitudes Design is an award-winning creative agency that has been creating visual communication for Fortune 500 companies for over 25 years. They have worked with notable companies such as Microsoft, Starbucks, Expedia, and have also served startups and nonprofit organizations.

They specialize in connecting speakers with audiences by creating visual value with presentations and through the creation of motion graphics, video, and content.

To learn more about Artitudes Design, visit their website today. Checkout their portfolio to see their previous projects, and contact them today to find out how they can help you bring your business a cut above the rest.